The Week in Facts n°3
We kept an eye around the world on facts and news we feel you need to know, check them out!
1. Mobility: Goodbye gasoline cars?
?European lawmakers have voted to ban the sale of new diesel and gasoline cars and vans in the EU from 2035, representing a significant shot in the arm to the region’s ambitious green goals.
It takes the European Union a step closer to its goal of cutting emissions from new passenger cars and light commercial vehicles by 100% in 2035, compared to 2021. By 2030, the target is an emissions reduction of 50% for vans and 55% for cars.
The Commission has previously said passenger cars and vans account for roughly 12% and 2.5% of the EU’s total CO2 emissions. MEPs will now undertake negotiations about the plans with the bloc’s 27 member states.
Oliver Zipse, who is the president of the ACEA and CEO of BMW, said his industry was “in the midst of a wide push for electric vehicles, with new models arriving steadily, But given the volatility and uncertainty we are experiencing globally day-by-day, any long-term regulation going beyond this decade is premature at this early stage”
Will this sentence be changed?
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2. Fashion: What Adidas X Gucci Means
Adidas and Gucci’s AW22 collection was one of the most talked-about link-ups of recent times, as Alessandro Michele pulled out all the stops at his AW22 Exquisite show. The result was a fusion of wearable sportswear shot through with Italian glamour and high drama that seared through the noise of the season. Now, we bring good news: from today, the collection is available to shop right here on Dazed, with pieces seen here specially selected by Dazed’s editor-in-chief IB Kamara
Adidas needs luxury collaborations like this one, and a recent team-up with Balenciaga, to close the hype gap with Nike, which has proven far more adept at generating brand heat over the last couple of years. For Gucci, an attention-grabbing collaboration featuring products with mass appeal at luxury prices is par for the course.
3. Tech: Salesforce launches his own NFT Platform
The new platform will allow Salesforce customers to ‘mint’, manage and sell these blockchain assets on the Salesforce Customer 360 Platform and securely connect customer data. The CRM company said this will help businesses get a 360-degree view across a customer’s physical and digital worlds.
Salesforce said that NFTs have unlocked new ways to engage with customers through exclusive deals, early access to product drops and community membership options for NFT owners. The company added many possible use cases are being explored.
Amrit Dhami, Associate Analyst at GlobalData, a leading data and analytics company, offers her view:
“Salesforce’s NFT Cloud is not too late to the party and the leading tech company’s stamp of approval may well renew the NFT hype. Having been presented as a ‘layman’s guide to NFTs’ for brands, NFT Cloud could encourage more consumers to get involved—going a long way in deflating the perception that NFTs are fun for the ultra-rich but scams for everyone else.
#NFTCloud?
4. Crypto: Barbie-verse: Mattel inks multi-year deal with Cryptoys NFT marketplace
领英推荐
Major toy brand Mattel has signed a multi-year partnership with forthcoming toy-focused nonfungible token (NFT) marketplace Cryptoys to exclusively feature its brands on the platform.
Cryptoys is expected to launch in late summer 2022 on the Flow blockchain the flagship product of OnChain Studios, which has received funding from crypto-interested venture capital firms such as Andreessen Horowitz (a16z) and Dapper Labs.
Cryptoys itself also plans to sell a collection of the original avatars like NFTs with these so-called “digital toys” featuring customization through further NFTs which can change clothing, accessories, and attributes for use in a wider “Cryptoverse” the company plans to build.
Mattel’s NFTs will join other popular projects on the Flow blockchain including NBA’s Top Shot and UFC’s Strike.
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5. Luxury: Colnago unveils limited edition ‘Italian lifestyle’ bike
Colnago has collaborated with Italian luxury shoe brand Tod’s to create the Tod’s T Bike. In Colnago’s words: “Two of the top Made in Italy brands united for a project that embraces urban mobility and celebrates the Italian lifestyle.”?
Beneath the racing green and tan orange paint is a Colnago G3-X, which is Colnago’s gravel bike (and is not actually made in Italy).
Why a gravel bike and not the new and much more ‘boutique’ Colnago C68 that actually is made in Italy? Colnago says:?
Because it is suitable for covering asphalted sections, but also for riding on gravel roads or more rugged terrain, making it a perfectly multifaceted vehicle to represent a unique solution, the classic “all-rounder” bike, is also ideal for urban and commuting use.
These Dolce Vita ambassador bikes are equipped with an RFID tag that will give the owner the ability to access the digital passport of the asset, in which the data and history of the bike will be visible.
The Tag, through blockchain technology, creates a 1:1 correlation with its digital twin creating added value for the end customer and the brand itself.
Aiming to counter criticism of blockchain technology’s huge energy consumption, Colnago says various blockchain technologies have been evaluated for how they promote sustainability and one has been selected that best minimizes the use of intensive computing resources for block validation.
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6. Metaverse: ‘Father’ of the Metaverse Neal Stephenson launching metaverse blockchain
Neal Stephenson, the author who coined the term “Metaverse” 30 years ago, is launching a metaverse-focused blockchain project called LAMINA1.
He has also revised his vision for the Metaverse, stating that the experience is likely to be geared more toward flat 2D screens rather than virtual reality or augmented reality tech such as headsets and lenses, as in the model proposed by Meta and Microsoft.
Stephenson’s 1992 novel depicts the Metaverse as a virtual urban environment that is accessed via a worldwide fiber-optic network and VR headsets. There are themes of social inequalities, centralized control, and constant advertisements, while the concept of virtual real estate is also featured in the book.
Stephenson noted that when he first wrote about it three decades ago, he didn’t foresee high-quality video games rolling out to consumers on a mass scale in the future.
The author went on to add that modern game development is still geared around screens for both the developer and the consumer, and that if anything, a hybrid approach for the Metaverse that covers both 2D screens and AR/VR tech will be utilized, as opposed to purely VR.