Websites are the Secret Ingredient of Business Growth

Yes! You heard right! Websites are the secret ingredient of business growth.

I know there must be few questions in your mind that

What website? My business does not need a website. All my customers are offline. Investing money is useless for my business?

Or you already have a website, was long back updated.

Or maybe updating content on the website timely. But still not getting good traffic. Unable to take out optimum utilization of the website?

I can understand. I acknowledge all your concerns.

But we all are in 2021. After lockdown, many conventional ways of doing business are evolving at a much higher pace.

New technologies are coming up, and businesses have been automating.??

I feel the best time to start something new is right now. It is still not late. Start now and leave the past. If the website is not there, get one. If the website is not updated or not optimized, get those jobs done. Taking action in the right direction at the right time is crucial.

The market saturation gives the first-mover advantage. As a result, capturing massive market share is easier.

?I assure you that all your confusion will vanish and will be more clear after reading this article.

Case 1: You do not have a website

If you do not have one, it is okay. But now is the right time to take action in this direction.

What is a website?

If you want to visit your friend’s home, you need their home address.

For physical interaction and networking with people, you need their addresses.

In simple words, the website is your digital workspace address.

Even you can connect with me through my website vinnybhardwaj.com digitally.

Anyone from anywhere can connect through a website that is your digital address.?

Why does everyone need a website now?

1.?New Business Card

After Corona, the frequency of physically meeting people has gone down. Virtual meetings are happening online through different platforms. Now the question arises that how will you share your printed visiting/business cards?

And if there are any changes, will you updating your business cards now and then?

In such a scenario, websites are the best medium for networking and communication.

2. Credibility

If you have got some lead, establishing your credibility and your business credibility is a crucial step for nurturing your clients.?

If they can find your website on Google, you have partly won your battle. We can say that the website is new normal for businesses.

Similarly, you can also search to acquire some new potential clients for your business. How do you find those potential clients?

We google them. Right

A website is like a Digital Aadhar card for your company.

Having a website is mandatory for everyone.

3. Getting Leads

As I informed you above, your prospects are also searching for you on Google. How will they find you? As you do not have a website.?

You might have lost great business opportunities in the past!

They can contact you, or they can reach you through the website.?

So at least now give a thought about having a website.

4. Helping our Nature

By using a website, you are saving papers. Any changes in the company or organization will be notified effectively to the people through websites.

Moreover, your move to reduce paper wastage will be a source of inspiration for the people in your community.?

Switching to a digital approach ( company website ) will be a great initiative in protecting our nature.

I remember one of our clients asked me to create a website for their company. The owner wanted the same domain (website) name as their company name. But the same website name was already claimed by some other company. As a result, I could not buy that domain name.

My client worked very hard over the years to build that brand. You are also currently working on building your brand. Imagine that brand name claimed by some other person. He is getting all the benefits of all your hard work. How will you feel at that moment? That pain is inexpressible.

If you do not know how to check the availability of your website name? You can reach me by email or phone. I am ready to help you with that.

Case 2: You have a website, But?

1. Been a long time you have not updated the website.
2. The website is not optimized for phones. We browse websites on the phones more than on Laptops or Desktops.
3. CTA (Call To Action) is not updated. For better conversions or to provoke an immediate response from the audience on your website, you need a good CTA.
4. You are not evaluating content on your website is user engaging or not.

For websites, there is a complete audit that I can do for you.

My suggestion for the businesses:

If you do not have a website, get started and make your online presence of your work with your website.?

If someone has a website, use it strategically. Do not keep it just for the namesake purpose. A website can help you to get business if used significantly.

Remember that magic happens but not overnight. It takes some time.?

Sow your seed (Website) and provide them water, minerals, and sunlight ( Content and strategies), and your plant ( business) will eventually grow.

You need the musician to make the tune for you.

I am a digital marketer, and I help businesses in website designing & development.

You can contact me at?[email protected]

You can also submit your requirements by filling the?enquiry form

Signing Off

Cheers

Vinny Bhardwaj?from?vinnybhardwaj.com