Webinars Aren't Just For Talk
Jeffrey Goldsmith
FRACTIONAL CMO. Strategy, Brand Awareness, Lead Gen, Partnerships, Advertising & Growth Hacks.
Educate and engage your target audience with informative webinars about your product, your service, your mission, your skills.
(Note from yours truly: Be sure to attend my webinar with Rebecca Williams on 1/29: Register Here.)
You can position yourself as an industry expert and yes, you can generate valuable leads. You can build relationships with potential customers and establish your brand as a thought leader.
YOU CAN BUT....
How do you get a lot of people to attend your webinars? You can pay for a sponsorship, you can do a growth hack, you can invite your followers.
However you do it, a webinar with few attendees isn't a great outcome although don't despair because you can always post the video.
One trick to remember - always have a few questions prepared to kick off the Q&A. No one ever wants to go first - so your team might have to.