The web developer and customer relationship

The success of any website development project is largely based on the strength of the client/developer relationship, especially in view of Covid-19 and how internet sales have exploded. If a site isn’t online and working, businesses are not succeeding!

Any diligent web design company will do all it can to ensure that these relationships are preserved in order to make working on a client’s projects more enjoyable and satisfying, with the potential for a much more positive outcome and long-term relationship.

So how can the relationship be improved?

At WiserWeb we get to know our clients from the very start because we appreciate that we will be spending many hours with them throughout the duration of the project, whether that is in person, online, or on the telephone. We work hard to understand their requirements and interests because we believe that this is an effective way to strengthen the relationship.

We know that most people do not understand the real workings of web development, so we aim to educate and enthuse our clients as this is the most efficient way of turning the project into a success. We do everything we can to help our clients make the right decisions regarding their web presence because the web changes at an incredible pace. Helping our clients to understand that changes are beneficial helps them and us in the long term.

The best interests of our customers are always a high priority which is why we use our experience to make the right decisions for our customers. Our experience may often lead us to decide that a decision made by our client is wrong, but we will always back this up with a reason whilst providing an alternative solution. We believe this is a healthy way of working.

We are aware that our clients appreciate it when we take on jobs that require us to work hard for them, especially where clients require certain features that work in their favour. This is an opportunity that we love but it helps us to work more closely with our clients. Therefore, we understand that pushing ourselves that little bit further in times of need helps us to build a successful relationship. Our difference is that we go above and beyond the norm, always turning things around quickly and communicating effectively, often out-of-hours.

A respectful relationship is what we aim for because we like to keep it professional. We define our role from an early stage and this enables us to build and forge relationships and because we do this we can continue to give clients our valued advice and expertise.

Building an honest and transparent relationship is key to our success and when complications occur that force us to work longer we make it known to our clients. Problems can occur at any time and it is part of the job so keeping our clients informed is important to us.

Web design requires focus and dedication which is why we aim to gain the trust of our clients by staying focussed. Trust is huge which is why we deliver what we promise in the timescale agreed upon. This helps us to cement relationships with clients whilst building credibility. We believe that trust runs deep and we help clients to understand that we are part of the same team and that we both want to reach the same goals. Therefore, their failures are our failures and their achievements are our achievements because we are all working towards the same aims. Understanding this will help us to further our trustworthiness and improve our relationship.

We fully appreciate that the relationship is the basis on which the job is built. A successful relationship will help to make a success of current projects and future projects whilst enabling both parties to enjoy the whole process from start to finish.