We the People of the Web...
Peter Cranstone
CEO@3PMobile l Reimagining Digital Engagement l Low-cost Growth Engine for Web-based Businesses l Harnessing the Power of Digital Ecosystems through Consumer Choice.
We the People of the Web, in Order to form a more perfect Web fundamentally propose a new purpose and set of guiding principles.?
Invention and Adoption: Two things are required…
Barnack was an engineer at the Leitz company and suffered from asthma, so he proposed reducing the size and weight of cameras in order to be able to take photographs in his travels. In 1924 the camera was named Leica, an acronym obtained from Leitz Camera. It was released at the Leipzig Fair in 1925.
Between 1913 and 1914, Barnack adapted 35 mm cinematic film for still-camera use with a larger negative than other 35mm cameras. The pronged-film rollers holding the perforated film allowed more precision than typical paper-backed roll film. His design was revolutionary because he transported the film horizontally, allowing an extended frame size to 24×36 mm with a 2:3 aspect ratio, instead of the 18x24 mm of cameras that carried the film vertically.
Negatives in this small format could be enlarged to obtain sharper positive images. For this to be effective, the camera also needed a high-quality lens capable of producing the larger format film's quality.
One man turned a camera sideways and transformed an industry.
Invention and Innovation.
An invention is usually a “thing”, while an innovation is usually an invention that causes change in behavior or interactions.
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Innovation is difficult, as it is in most cases a combination of invention, along with use, behavior, and business models.? Finding a single person with technical skills to invent, an understanding of user behavior and consumption, and the business background to understand the economics and dependencies of getting the innovation to market in a sustainable and profitable manner is very rare.
The invention behind our innovation was hard. Really hard. Years of staring at the whiteboard with no idea how to solve the problem that didn’t even exist in the real world - YET. We speculated that it would exist, but you know the saying - just tell God your plans.?
The invention is now out of the way - now comes the next challenge - getting the innovation to market in a sustainable and profitable manner.
We’ve designed Web 3.1 around ‘trust’ and alignment of all the participants in the value chain. I’m going to borrow the phrase from the preamble to the United States Constitution…
We the People of the United States, in Order to form a more perfect Union…
And make it a Digital Deceleration of Independence for the Web.?
(Hat tip to Prateek Sanjay , James Ward , Ben Smyth , Tristan Palmer , Mathias Dail Judy Shapiro , John McNulty - and many more who all want the same thing.)
We the People of the Web, in Order to form a more perfect Web fundamentally propose a new purpose and set of guiding principles.?
Welcome to Web 3.1, a more perfect web. Human friendly, human centric, and trustworthy using responsible AI.
Chief Executive Officer; CEO
5 个月Powerful logic by Peter. Excellent! It's important, to make more people think about this. Communication/data-PRIVACY should logically be considered one of our "Civil-Rights. And for companies under GROWTH-acceleration, marketing ROI-pressure, we ask---why are they continuing to allow competitors to non-consensually access & retarget, their $$ precious "Web2.0 Digital Data Bases? Would they voluntarily share their email loyalty data bases? Our, customer-contact list data bases? Or customer name/phone number data bases? Of course not. That would be nuts. Yet, far too often, many companies naively allow the Web2.0 PUBLIC Internet's mega-platform companies, to harvest & share their "Digital-Data-Bases" with competitors, who then NON-consensually retarget. These Web2.0 digital-data-base sharing practices are growth impeding & not ROI-logical, when "Boardroom-Level-ROI-Metrics" are used. These practices are also so unnecessary today. (More on that later, if you wish)
Enthusiast of hyper-learning
5 个月The digital declaration of independence!