“We don’t have assholes in the founding team” – and why this remark pleased me

Last evening, at a team dinner, a much loved colleague remarked

“We don’t have assholes in the founding team” 

He didn’t mean assholes. Instead, he was using it interchangeably with attributes such as taskmaster, autocratic, “shut the fuck up and get this done” DNA. 

I felt at peace within, when I heard this. Because over this year I have come to terms with the fact that I am not this guy, will never be, and won’t allow the culture at nearbuy to exhibit this ever. 

Early this year, I wouldn’t have been at peace with this. I may have even agreed. 

I was consuming content at a crazy pace and almost everything was telling me that the best founders in the world – the Elon musk, the zuckerberg, the jobs, the Jan koums – are all “assholes”. 

That’s how the media projected them. No bullshit, taskmaster, abusing, “why the fuck are you wasting my time” – mercenaries in every sense. 

It was after I studied them deeper, read between the lines and dissociated the media interpretation from my observation, that I realized they exhibit behavior similar to how I think

  • Don’t create a false sense of urgency 

If something is required by tomorrow evening, don’t ask for it to be done today. 

Don’t let your bad planning become the reason to fuck someone’s planning

Don’t make things bigger than what they are. Always project the truth. Not the exaggerated version. 

  • Be a fervent truth seeker 

Seek the truth, because that’s the only absolute. Don’t seek opinions. Or views. Or judgement. 

And don’t stop until you find it. The team then aligns itself around the truth and not around the happiness or pleasure of an individual. 

  • Say more “let’s do it” than “no, let’s not” 

Give people the freedom to think and approach you with no hesitation 

Encourage people to challenge established norms, within or outside

Push them to find the simplest way to complex problems. 

Push them to take risks. And don’t reprimand if it fails. No one sets out to fail. 

  • Respect people

You can be disrespectful towards the situation, the circumstance, the moment. But never the person. 

“Fuck this shit” is different from “fuck you”

  • Be intolerant of mediocrity 

Mediocrity is not an absolute. And this isn’t easy to digest. 

People aren’t mediocre. They appear to be so in certain circumstances. And if those circumstances are the prominent ones in your world, then they will always look to be mediocre. In some other circumstance, they may shine. 

Let go of them. Don’t persist with them. You will rarely win. But they might win in some other circumstance


The easiest thing to build today is a company. 

The hardest thing is to build an institution where people love to come to work. 

Asshole founders don’t create institutions. They merely start and run companies.


A cofounder is sincere about adding value to the system - either by creating the value containing product or by letting the demand-supply ends meet. Such a person shouldn't be portrayed as an asshole by the media.

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Navneet Khurana

VP - Digital Product Experience | Digital Platforms - Web, Mobile Apps & Social | Lending | Digital Channel Management | 16+ years in Web, Social Media, Digital Marketing, User Experience | GenAI Champion

8 年

True! Its sad that not many people understand this. The culture really drives the organisation as a whole - not just the good work.

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Brett Grocock

Managing Director

8 年

We have a strong "No Dickheads" policy - just cant afford to send someone out into the field that is going to rub the client up the wrong way!

Ramesh Avadhani

Author & Screenwriter

8 年

This article could have sounded so much more pleasant to the ears, the mind, the soul, if you had desisted from using profanity, Ankur. Just my take.

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