■We can`t live without each other■Part 1

■The Automotive added value chain

March 30, 2024, Automotive Retail Inside, Steffen Karl

■OEMs, the original manufacturers of vehicles and automotive components. NSCs manage sales and distribution within a particular country or region. Importers, on the other hand, handle the importation and distribution of vehicles from different countries. These terms are essential in the automotive industry as they facilitate efficient operations and effective market presence.

■Dealerships can't Live without OEMs

OEMs, NSCs, and importers are crucial to the automotive industry's efficient operations and effective market presence. NSCs manage sales and distribution within a specific region, while importers import and distribute vehicles from other countries.

In this industry, car dealerships play an equally important role. Europe's largest car dealerships are growing at an impressive rate, with some of the most prominent players now selling new cars at a volume that is on par with or even exceeds well-known car brands.

■OEMs can't live without Dealerships

The largest dealer group in Europe in revenue is a prime example of this trend. In 2017, the Swiss group achieved its number one position after acquiring 261 sites previously owned by Volkswagen Group's Porsche Holding Salzburg subsidiary. This acquisition allowed Emil Frey to surpass Penske Automotive, which had previously held the top spot.

Dealer Groups like Emil Frey's Just a Two Good Hands Full in Europe are essential for the automotive industry's success.

It is worth noting that Europe's largest car dealerships are growing at an impressive rate. Some of the most prominent players in the market are now selling new cars at a volume that is on par with or even exceeds well-known car brands.

The largest dealer groups are essential to the automotive industry's success.

They are the largest dealer group in Europe in terms of revenue.

Emil Frey achieved its number one position in 2017 after purchasing 261 sites previously owned by Volkswagen Group's Porsche Holding Salzburg subsidiary. This acquisition allowed the Swiss group to surpass Penske Automotive, which had previously held the top spot.

These figures are based on data from dealer analyst ICDP, which publishes an annual revenue-based top 50 list.

■The automotive industry has undergone significant transformation in recent years, placing a strong emphasis on customer satisfaction. In today's market, customer behaviour is the top priority in all aspects of the industry, including design, engineering, innovation, and relationships among original equipment manufacturers (OEMs), national sales companies (NSCs), and dealers.

As a result, automotive companies are striving to create long-lasting customer loyalty and value by offering more accessible, convenient, personalized, and enriching experiences. This has created a competitive landscape among industry players as they aim to provide the best customer experience possible.

■People at the front office and their Attitudes and Behaviour are crucial to OEM Brand Evaluation.

The Moment of truth- Prospet entire first time with his local dealers- at this point, The Meet and Greet Automarker's Ideas of its brand values face the truth

Shifting towards customer-centricity is inaccessible due to decades of brand and relationship-building, automotive incentive programs, and data-sharing agreements. Business leaders must address critical questions such as securing the best future for their business while maintaining the present, integrating the customer's voice into established systems, and creating a new transportation and mobility model that aligns with changing market and customer dynamics.

Automotive brands focus on the Customer Satisfaction Index (CSI) for aftersales service, which includes the traditional customer handling process, dealer recommendations, repair delay, cost of service, and invoice explanation. Teams work on a high parts fill rate, quick logistics, tech support, customer claims resolution, and fair warranty to make the service best-in-class.

Full Story:

■We can`t live without each other■Parship

■People at the front office and their Attitudes and Behaviour are crucial to OEM Brand Evaluation■First Kiss

■AMAG & VW■Long time marriage

■The Kids.....

#Automotive #retail #inside #dealership# #oem #nsc #