We Built This Business Podcast Newsletter - 14.01.2025

Hello and welcome back!

We're a little late to say Happy New Year but we are back with the launch of Series 4 and the first episode of 2025!

We’ve lined up incredible guests, fascinating stories, and valuable insights to help you on your entrepreneurial journey.

This Weeks Episode

This week, we’re kicking off with a bang! We sat down in person with Ben McCarthy at his state-of-the-art podcast studio at Premier Events HQ. Ben shares how he turned a ￡1,000 student overdraft into a ￡7 million events business, navigated challenges like the pandemic, and scaled his business while staying true to his vision.

Watch and Listen

Watch on Youtube ?? https://youtu.be/5bXVK9fa_EM

Listen on Spotify ?? https://spoti.fi/44NFFDX

Listen on Apple ?? https://apple.co/3ymAr65

Listen on Amazon ?? https://amzn.to/3wFgDdE

Podcast Links ?? https://pod.link/1737824052

Episode Highlights

• How Ben started his business with a ￡1,000 overdraft.
• Taking risks to scale Premier Events.
• The pandemic pivot: building a virtual studio with no demand.
• Why owning your equipment can set your business apart.
• Lessons learned from 20+ years in events.

Reflections on the Episode

Ben’s story is not just about entrepreneurial success—it’s about adaptability, creativity, and an unwavering commitment to growth. Recording in his custom-designed podcast studio gave us a firsthand look at his innovative approach to business, where no detail is overlooked.

Some standout lessons:

• Calculated Risk-Taking: Ben’s willingness to max out credit cards and take leaps of faith reminds us that bold moves are often necessary to grow a business.
• Pivoting During Crisis: His quick decision to create a virtual event studio during the pandemic saved his business and opened new revenue streams. It’s a lesson in spotting opportunities even in adversity.
• Building a Team That Complements Your Vision: Ben attributes much of his success to surrounding himself with experts who bring his ideas to life. As he says, “I knew what I wanted to do, but I needed people smarter than me to make it happen.”
• Scaling Smartly: From investing in equipment to expanding with services like wood fabrication, Ben shows how reinvesting profits strategically can set you apart.

Listening to Ben felt like a masterclass in resilience and business ingenuity.

Podcast News

We’re back in business with Season 4, and we’ve got an amazing lineup of guests to share their stories and advice. Look out for these upcoming episodes:

• Simon Gray, founder of Boost Drinks: Learn how Simon founded one of the UK’s most popular energy drink companies.
• John Lamerton: A practical “How To” episode on writing a book and sharing your expertise.
• Adam Smith, high-performance coach: Discover actionable tips for reaching your personal and professional peak.

We can’t wait to bring you more conversations in the weeks ahead!

Thank you again for following along. Don’t forget to check out this week’s episode with Ben McCarthy, and stay tuned for more fascinating stories from our incredible line-up in Series 4.

P.S. Share the podcast with a friend who loves business stories—it’s the best way to support us!

Until next time

We Built This Business