Ways To Use LinkedIn Stories To Promote Your Network Marketing Business
Lucie Kamiti
Travel Advisor I Tour Operator I Leisure & Incentive Travel I M.I.C.E Tourism I Commercial Airlines Sales ??Responsible & Sustainable Travel ??
Who doesn't like stories? It's one of the most effective ways you can connect with your audience. This article will help you understand why LinkedIn Stories are important in promoting your Network Marketing Business.
What Are LinkedIn Stories?
Just like stories we are used to in other social media platforms, LinkedIn stories are status updates that lasts only for 24 hours.
A story bar is visible at the top of your main feed. You can post a video, a photo from your gallery just like Instagram.
What Does LinkedIn Stories Mean For Your Network Marketing Business?
The good thing with LinkedIn stories is that you can use them to diversify ways of reaching to your prospects on LinkedIn. They provide raw content that gives users a chance to see you in an authentic manner and this helps to build relationships with your potential customers and business partners.
How Do I Post On LinkedIn Stories?
You can post LinkedIn stories through your LinkedIn profile.
From your LinkedIn mobile app, tap the + Icon next to your profile photo in the LinkedIn Stories section of your feed.
5 Tips To Incorporate LinkedIn Stories In Your Network Marketing Business
Its important to note that the LinkedIn Stories Do not change the professional nature of your LinkedIn profile. Therefore using the professional language or dressing the way you do still remains relevant. You should still continue to act in a way that reflects your personal brand.
- Share and Re-purpose expert tips in your niche
You can use #LinkedInstories to send your connections and followers to your website through the swipe up feature. Doing this is easy; Click on your profile picture in the stories section to start a new story, upload a picture from your gallery and tap the ''link'' icon at the top of your screen then add your website url in the ''add a link'' field. Tap done and share your story.
The tips should have actionable insights that your viewers can apply right after watching.
2. Identify your most engaged viewers.
Through Insights, you can figure out your most engaged viewers and see how to devise your messaging to cater to them. Insights slso helps you identify your best performing content
3. Pose questions.
There’s no better way to engage with your followers than to encourage them to answer questions.
4. Optimizing LinkedIn Stories For Engagement
There are so many ways that you can use to optimize LinkedIn Stories to engage your prospects . Here are just but a few
a) use stickers to spice up your content
b) Pose questions or create polls
c) Add a Call To Action button. This is a caption instructing viewers to go to a certain tool
5. Use of Testimonials
You can share your customers or business partners testimonials with your followers using LinkedIn stories. This can be so effective as people on LinkedIn are looking for effective solutions to their pains and struggles and many are following you to see if you have the vehicle to solve those problems.
My Final Take-Away
LinkedIn Stories are going to change the way people consume the content on LinkedIn. They are a great way to connect with more qualified audience so make sure you use this feature in your Online Network Marketing Strategy.
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