The way we are witnessing the growth of digital marketing, it can be said that it has a bright prospect in the present as well as in the future.
Aakanksha Srivastava
HIGH INCOME CERTIFIED LIFE & BUSINESS COACH by ITA | NLP & Mindpower Expert | Founder at SheInBusiness | CO-Founder at The Aspiring CEO | Digital Marketing Strategist | Dreamer | Believer | Doer - #WheSheWinsIWin
GIVE YOUR BUSINESS A DIGITAL TOUCH-UP IN 2019
The trend of #digital marketing has forced marketers to think whether digital marketing is the future of marketing. The way we are witnessing the growth of digital marketing, it can be said that it has a bright prospect in the present as well as in the future.
GIVE YOUR DIGITAL PLATFORM A REVIEW.
The ease and efficiency of a digital business technology platform can offer is vital to ensuring business success. It’s also the key to imagining the next step in digital business: scaling it in a way that allows for improving both care and edge.
YES YOU PROBABLY SHOULD PIVOT TO VIDEO
#Video marketing accomplishes all the work that traditional marketing does, but it amplifies the effects. Humans are visual creatures, and we can’t help but be drawn to moving images, whether they show a cat jumping into a box or services that a business provides.
INCREASE BRAND AWARENESS WITH VIDEO PROMOTION
One of the best ways to grow your customer base is to help more people to find out about who you are and what you do. Rather than getting lost in the crowd, you want your business to stand out among your competitors. With videos, you quickly convey what your core values are.
VIDEO CAN INCREASE YOUR ONLINE PRESENCE
The more places your potential customer can find about you, the better your chances of converting them into paying customers. #Online video advertising takes a larger and larger share of social media content. Facebook places a higher priority on video content because they know that’s what users want. W like to share content that will entertain our friends and move them, and video advertising has a better chance of doing that.
THINK ABOUT YOUR SOCIAL MEDIA STRATEGY
A #social media strategy defines how your organisation will use social media to achieve its communications aims and supporting and tools it will use to achieve this. At a basic level it’s a simple statement of intent, outlining and goals and measurable objectives for using social media, and the target outcomes you want to achieve.
The social platform helps you to connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than three billion people around the world using social media plan every month.
SOCIAL MEDIA POSTS DRIVE TARGETED TRAFFIC
Social media post provides an opportunity for the public to find your new content and click through your site.
USING SOCIAL MEDIA FOR BUSINESS BOOST’S YOUR SITE SEO
GREAT CONTENT STILL MATTERS
As a fast-growing and highly effective marketing channel, businesses that have adopted a strategic approach to content marketing have reaped the benefit by consistently producing content that entertains, informs, solves problems or persuades the audience.
#Content marketing is an important part of any marketing mix, and its growth over the last few years has been explosive.
1. INCREASED ORGANIC VISIBILITY ( SEO AND TRAFFIC)
Nowadays it is common to see sites drive more than half of their organic traffic content oriented pages as opposed to categories and services pages and even the homepages.
2. DEMONSTRATED CREDIBILITY TO AUDIENCES.
Credibility plays a significant role in driving website conversions. Excelling with your #content marketing can also help to establish the company as an expert in their chosen sector or vertical.
3. DEMONSTRATE CREDIBILITY TO SEARCH ENGINES
It is not the only user that value credibility, but search engines also do too and that is why they look to reward those companies who can demonstrate their expertise, authority through their sites.
4. CONTENT MARKETING IS UNIVERSAL
#Content marketing is ubiquitous, working successfully across all industry sectors and verticals for both B2B and B2C audiences.
#Digital marketing and businesses and customers. Traditional marketing and advertising don’t seem to be as effective as #digital marketing. Technology is so integrated into our lives, it only makes sense that is how companies reach us. Few forms of advertising are as cost-effective as digital marketing. Small businesses frequently try to get as much as possible done on the small budget. Many forms of digital marketing allow you to communicate your brand and reach a wide target audience even when your budget is tight.