The Way I Learned The Value of the Side Hustle

Not everyone can just follow their passion, be a digital nomad, or chase their wildest fantasy.

It may sound harsh, but it's true.

Sometimes, people start a family early, have to care for their elders, or earn an income to support those around them.

I've spoken to many entrepreneurs over the years who have been in this situation and utilized their "off hours" to plant a seed for something else-- something new.

Enter... The Side Hustle.

If you asked me to speak on this four years ago, I wouldn't give a side hustler the time of day.

I was an all-in or all-out type of guy. If you're not investing all your energy into your main objective, you're just wasting your time.

Over the last few years, my perspective has shifted.

I realized the value of a side hustle.

We live in a world of infinite resources, and as cheesy as this is, if there's a will, there's a way.

The time you spend on your side hustle is the time to prove and validate something before going all in.

You can utilize your off time to develop a minimum viable product and work towards making that thing.

The time must be intentional and deliberate. You must be disciplined.

Julie, my wife, is a full-time mother and has been building her business,?Julkee Fashion, as a side hustle for years. Now she's at a point where she can onboard a 3PL Company, Social media support, and sales are growing. The Julkee journey will continue changing, but seeing her side hustle is honestly inspiring.

This is something you can do, too. If you feel inclined to follow a passion or blaze a new trail to financial independence, start on a side hustle.

But before I sign off, we need to get real.

Be clear about where you are in the journey with yourself; lying to yourself about progress or performance will do nothing to help you succeed. Stay true to getting better every day, that's the goal.

Self-help books may motivate you, but that will fade fast, and you must establish the habits + consistency to succeed.

A book I'd recommend to anyone in this spot is?Execution Factor?by Kim Perell to help you establish a roadmap.

About G:

Gaurav "G" Patel is a seasoned entrepreneur, restaurateur, business consultant, and 20-year veteran of the hospitality industry of Raleigh, NC. His clarity and natural optimism are drivers of his professional success. This includes his vision to help his local community grow and his interest in mentoring young minds. However, G's professional endeavors would not be possible without the support of his loving wife, Julie, and their children, daughter Zara and son Azil.

Today, G leads the Acquisition and Investments for CityPlat Capital, combining his multi-dimensional experience across several leading industries with his passion for development. CityPlat is a leader in local growth while simultaneously building exceptional value for its investors. Together, they continue to change the landscape of commercial real estate in North Carolina.

Click here to learn more about CityPlat.

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