The War of Reason

As self-aware beings, we are free to place our awareness on whatever we choose.

Even when we're in the thick of something and it absolutely may not feel like it...

We can place our awareness on what we'd love or on what we perceive as problems or obstacles.

And anything in between.

Subject to our emotional acceptance of what our awareness is on, we then experience more of it.

It's how it works - we live in the feeling of our thinking.

We're taught to value the intellect and reason and yet, by definition, the intellect can only go by what's known.

It can only go by the past and what's gone before.

Our intellect is not intelligent in the true sense of the word - it's just a storage vault of past experience.

Reason is not creative, it's regurgitative and iterative.

All reasoning is based on the past and although we may use the 'evidence' and the 'data' as validation for our thinking; they have no standalone meaning.

As with everything, data needs us for the meaning.

Without us adding the meaning, the data just is.

And what's key is in recognising the meaning we add is what determines the quality and nature of our future experience.

Because what we're being aware of leads experience.

So, if we automatically default to using reason and logic, we invariably think from the past.

And we're then using history to determine what's possible or likely or 'reason-able' for us in the future.

We're then trying to get to the as yet unknown using the known.

And in doing so we destine ourself to linear, logical progression or to feeling stuck or experiencing familiar patterns we're done with.

In using reason, our progress may be 'reason-able' but the outcomes and results we'd most Love remain beyond reach.

To take the lid off our business and experience more of what we'd love - even if this is as simple as earn double and work half - we've got to change the basis of our thinking...

And add meaning based on being identified with our vision and not with our circumstances, our past, the evidence, the data or our reasoning.

We've got to think 'from' what we'd love.

Because when we do this, we're moved to behave in ways which lead an entirely different experience.

To move and act and think in ways which are not governed by what we already know.

There's even a clue in the word 'behave'.

Be-Have.

When Lehman Brothers filed for bankruptcy in September 2008, most of the world moved into survival mode.

At the time, a friend of mine with whom I did business - and who lived from his Vision - decided it was the best opportunity he may ever have to fulfil his Vision of building a global brand.

And whilst it made 'no sense' and he had no real money with which to do it, he pushed the mental go button and made the decision to go global.

Whilst most who knew him thought he was completely mad, people around the world literally began throwing their assets at him.

And most were more interested in off-loading these assets now with the promise of being paid later than being paid at the time.

With the world in free-fall and panic, he negotiated terms and expanded faster than would ever have been possible at a time or in economic conditions which 'reason' would have said made sense!

Whilst we don't have to 'go global' in a downturn, the point is that downturns and circumstances are relevant in the ways that we're choosing to make them relevant.

What's relevant is how we think.

Because, to grow beyond 'reason' and realise our boldest visions and dreams, we've got to trust our imagination more than our reason and to think from what we love.

Without a willingness to transcend reason, we enslave ourself to it and we overlook that our business is the reflection of the feelings of our thinking.

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