Want to get your prospects to pay attention to you?

Thanks for reading The Marketing Minute, a weekly series where we share the behind-the-scenes stories of impactful growth strategies that we’ve used to get more leads or improve the sales process of our members at Connect 365.

Want to stay in the know?

Subscribe to this series using the button above and let us know what you want to hear about next week using #MarketingMinute in the comments below. 

Hello and good day!

Today’s post is going to be short. I’m hosting a “Create An Automated Sales Process” 3-Day Online Challenge for small business owners starting tomorrow. Part of that is a live training every day for the next three to help everyone get their sales systems set up. 

So needless to say I’ve been in full preparation mode for the last week or so. 

Also if you want to be a part of the 3-day challenge you can register for free here until 3:00 P.M. tomorrow. I’ll put more details at the bottom of this post. 

But regardless of how busy I am, I wanted to share something that I think is important for every small business, marketer, and/or sales professional to know regarding lead generation and sales. 

If you’ve ever gotten a “cold message” it’s usually from someone pitching their services.

It’s like a baseball coming straight for your head, right? You want to avoid it at all costs.

So you label it as trash. g’bye.

But what if you could send an outreach email to prime prospects that they actually want to read and that actually gets you a response? While being able to automate this process to hundreds of highly targeted prospects at once?

You can. You just need to know the right things to say and how to say them.

“Your Backyard Is On Fire!”

Well-known marketer Dan Kennedy tells a great story about this…

He was working at home one day and someone started pounding on his door. Not expecting anyone, he ignored them. He has better things to do.

But they didn’t leave. They knocked again. They even climbed the fence and started knocking on the back door.

Finally, unable to ignore them any longer, Dan gets up and answers. 

You can imagine how his annoyance - and straight out anger at this guy’s persistence - turned to instant relief and gratitude when he told Dan he had a fire in his backyard. 

Like Dan puts it… he went from “annoying pest” to “welcome guest” in an instant. 

Why? Because he was there to help solve a problem that Dan was facing. A problem that Dan didn’t even know existed until he was told it did. 

That mindset is how you need to approach every interaction you have with a prospect. To have empathy with them when they seem abrasive. Because it’s not their job to know that you can help them. It’s yours to prove it. 

It’s your job to communicate value at the start of every conversation, email, message, presentation, etc. 

Because once someone knows that you are there to help… not sell, they’ll listen to anything you have to say.  

In the challenge that I am kicking off tomorrow, I am going to show you how to do that over and over again with your best prospects so that they are thrilled to work with you!

And how to automate the entire process so it’s almost entirely hands-off. 

Sign up for the “Create An Automated Sales Process” 3-Day Challenge NOW

I’ll teach you how to automate your outreach and follow-up in a way that actually gets people to respond - so you become the welcome guest in the inbox.

After three days of in-depth training, if you’ve followed along and implemented each step, I guarantee that you will have a sales process completely set up that will allow you to automate 90% of the work.

You’ll learn:

• The Perfect Prospect Codebook: 5 Ways To Get A List Of Red-Hot Prospects In Just Hours...At No Cost...And A Unique 4-Step Strategy To Quickly Build Strong Relationships And Convert Them Into Clients...Over And Over Again.
• The “Emphatic” Method: A Groundbreaking Social Media Playbook To Build Instant Awareness In Your Market... And Save Your Business Thousands Of Dollars Per Month.
• The ‘Personal Marketing’ Conversion Dial: The Top-Performing Automated Outreach Campaigns To Build Relationships Faster And Convert More Prospects Into Clients... Without Ever Looking Spammy

As an entrepreneur, business owner, or marketer, your time is literally your most valuable asset. 

You need your marketing working FOR you… not the other way around.  

This means that you need to leverage your time to bring in leads and clients into your business at scale…. on autopilot.

Do not miss out on this.

Especially because this is a premium training that sells for $997, but right now it’s free. 

Learn more and register here now.

*It’s available free as long as you register by 3:00 P.M. CST on Tuesday, Jan. 26th 

If you are not 100% satisfied with how you’re getting leads and clients right now, you owe it to yourself to check this out.

Want to be a good friend? 

Help us spread the word and share a positive message by sharing this content with them. Just click the share button. Thanks!