Want to close more Sales - UP your follow up Game!!
Vishal Mehra
CEO | Strategic Business Leader in Travel, Hospitality & Healthcare | 30+ Years Experience Transforming Organizations | Revenue Growth & Market Entry Specialist
If you are a #Salesprofessional in #tourism Inbound Space or doing Corporate Sales, Emails form a major part of your Daily life. Seldom do we get to close sales by sending a Single EMail. We send an Email, we wait for a revert, If we don't get one we follow up. Follow ups though the most boring part of a Sales routine are the most critical one.
As Data suggests most Sales Professionals give up after 3-4 follow ups and conversions usually happen after the 5th one. The question naturally arises why Sales professionals give up on follow ups when they are so critical to closing sales? 9 out 10 Sales people who were asked this question said it slipped their mind or they just forgot.
There are excellent solutions for doing your Sales follow-up on Autopilot. It is a set it forget it way and it brings results. Sales follow ups can be automated. As most Sales people would tell you in the majority of cases the messages that they send for follow ups are repetitive and similar in nature, by writing a pre configured Sequence to be sent on particular days if the prospect does not reply and attaching it to your email you can set it and forget it.
The Sales follow up tools work on reply detection, Till it does not detect a reply, it would keep on following up or till such time that the sequence finishes of. I usually recommend a 10 step sequence spread over 3-4 weeks in most of the cases.
Most of these tools have been designed to work on G Suite/ Gmail and some do work with Microsoft Exchange or Office 365 (If that is where your email is hosted) Most of these tools also have email tracking built in to let you know when your email has been read. You also get a free trial to check these tools out.
Detailed walk thru Video guide is here