Waiting for deals to happen? They may not happen...

Waiting for deals to happen? They may not happen...

I got some queries from some business owners who felt stuck.

So I put together some tips that can help in lead generation and client acquisition below..

?? Put your lead generation & client acquisition on steroids. It's a numbers game but quality matters too. Getting new leads, follow up process, generating referrals etc, see how to do more of that, automate and delegate if you have to. I’d recommend using Facebook to generate more leads since it most probably has the audience you're looking for.

?? Provide as much value as you can in your industry

?? You need to gain all the trust, likability & reputation you can in your location. You want to become the no questions asked GO TO business owner in your city!

?? Have a multi touch follow up system (the money is in the follow up) Have a follow up system that texts & emails your leads for months to warm them up. You should be educating them on the market, giving them value, and establishing trust to work with you.

?? Be patient & play the long - term game

Don’t expect to get leads that buy or sell with you instantly. You need to earn their business. Own the process.

?? Use the internet to build authority, trust & likability through content. Facebook is best for that, and Facebook Groups can help you get 1-5 leads come in automatically everyday if done well.

Just look for groups your target clients hang out, and give them value they can appreciate there based on their needs.

I hope this helps someone to grow their business ??

Sharon Gicheru

Communications & Brand Strategy | Creator & Author | Tech Marketing

3 年

Thank you for sharing Ben!

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Mercy Mugure

Founder, MD, and Engineer - Engplan Consulting Engineers Co-founder and CEO - Adept Technologies

3 年

Great summary... and for sure it is a long game..

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