A 'VR'y Special Christmas

With virtual reality gaining momentum and Q4 just around the corner, one thing comes to mind…. HOLIDAY SEASON! Milk, cookies, turkey, and...Virtual Reality?  Oh, yes!

The next few weeks will mark several very special announcements coming from Google Daydream, Playstation VR, and Oculus which tech analysts and VR enthusiasts believe will kick-off the holiday season with a bang and will be a true test of consumer adoption rate in the space.  

As it stands already, and according to VentureBeat, the Playstation VR headset sold out faster than any piece of hardware in history at GameStop. That doesn’t mean nothing. What it means is that people are excited about the opportunity of virtual reality and what that means for gaming.  VR in the gaming world was one of the first use-cases adopted in the space and there have been dozens of investments this year alone in VR start-ups enabling gaming or creating games themselves.

Investors want to see that traction and I think the Playstation VR is going to be a really interesting indicator of the stickiness in the VR gaming market. Gaming in VR promises to be the most immersive experience out there for enthusiasts and so far people are biting.  

This Christmas will be a big test, and if all goes well… the money should be flowing in for promising VR gaming start-ups and other industry shakers. Fingers crossed for a slick execution for Playstation this quarter!

Article By:

Kim Grennan, Chief Analyst @ InvestVR, COO @ Arvrus