VON RESTORFF EFFECT - PACKAGING

VON RESTORFF EFFECT - PACKAGING

In a world where shelves are crowded with countless products, packaging design can make or break a brand's success. By applying the Von Restorff effect, we can ensure our products capture attention and stay top of mind. This psychological principle suggests that items that stand out are more likely to be remembered, and in packaging, this translates to bold designs, unique shapes, and strategic color use that grab a consumer's eye. Whether you're looking to disrupt the market or redefine a product's shelf presence, the Von Restorff effect is your key to being unforgettable. Contact Nidheesh Mohan Nair to plan your von restoff packaging.

Nidheesh Mohan Nair

PACKAGING INNOVATIONS : Luxury & Premium Packaging | Concept Development | Creative Ideation | Out Of Box Thinking | NPD | Premium Bottle | Premium Box | Project Management | Vendor Development | Minimalistic Packaging

1 个月

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