Volleyball World has appointed Paul Poole (South East Asia) Co., Ltd.

Paul Poole (South East Asia) Co., Ltd. is excited to announce its appointment to manage commercial sponsorship and partnership marketing in Thailand for Volleyball World.

Volleyball World is a new partnership between Fédération Internationale de Volleyball (FIVB) and CVC Capital Partners aiming at driving growth, innovation and investment in volleyball around the globe. The FIVB is the international governing body for the sport, covering 222 national associations.

Volleyball World is aiming to create an international network and integrated ecosystem connecting all volleyball stakeholders, including fans, athletes and corporate partners through digital and live events.

Thailand is a key strategic market for Volleyball World, with the sport enjoying huge growth due to the success of the Women’s National Team. In June 2023 Bangkok will be host for a leg of the Women’s Volleyball Nations League – the world’s leading professional volleyball competition.

Matt Strachan, Volleyball World Head of Commercial, commented, “All the data shows us that Thailand is one of our biggest growth markets and it’s extremely exciting to bring a round of the Women’s VNL (Volleyball Nations League) to Bangkok next year. With the sport enjoying such popularity in Thailand, and abroad, we believe this event represents a fantastic opportunity and very powerful marketing platform for brands wishing to engage with hundreds of millions of volleyball fans”

The appointment sees The Sponsorship Experts manage commercial sponsorship and partnership marketing in Thailand for Volleyball World. That includes assisting with identifying and packing sponsorship, finding the right sponsors, activating and evaluating the sponsorship.

“We’re extremely pleased to start this new partnership with Volleyball World to support the continued success of volleyball in Thailand. Volleyball already has a great following in the Kingdom so we are looking forward to building on top of this great foundation,” said Paul Poole, Founder, Managing Director and Chairman of The Sponsorship Experts.

The Sponsorship Experts, Paul Poole (South East Asia) Co., Ltd. will be managing sponsorship and partnership marketing in Thailand for 2023 Volleyball Nations League. A number of commercial sponsorship and partnership opportunities will be available for brands and businesses wanting to integrate with this high profile sport.?

Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

Please contact us for more information: Tel./Fax:?+66 2622 0605 – 7?Email:?[email protected]

This article was first published in PP(SEA)CL's October 2022 newsletter.