Vodafone UK's Christmas Ad Sees a Little Girl Set a Trap for Santa

Vodafone UK has released its Christmas ad for 2023, and it's a heartwarming tale of a little girl who sets a trap for Santa. The ad is set to the song "Walking in the Air" by Pentatonix, and it follows Lily, a young girl who is determined to capture proof of Santa's existence.

Lily sets up a camera in her living room and rigs up a trap made of gingerbread cookies, milk, and carrots. She then waits patiently for Santa to arrive.

On Christmas morning, Lily wakes up to find that her trap has been sprung. She excitedly rushes to the living room to check the video footage on her parents' phone.

To her delight, she sees that Santa has indeed been there. He even gives her a cheeky wave to the camera.

Lily's parents are equally delighted by the footage. They tell her that they knew Santa was real all along.

The ad ends with a message from Vodafone UK: "Believe in the magic of Christmas."

The ad is a reminder that Christmas is a time for believing in magic and spending time with loved ones. It's also a reminder of the importance of staying connected with those who matter most, especially during the holiday season.

Vodafone UK's "Feel the Connection" Campaign

The ad is part of Vodafone UK's "Feel the Connection" campaign, which aims to highlight the importance of staying connected with loved ones. The campaign has been running since 2019, and it has featured a number of heartwarming stories about families and friends connecting with each other.

Vodafone UK's Christmas ad is sure to be a hit with viewers. It's a charming and heartwarming story that will leave you feeling festive.

How the Ad Resonates with Viewers

The ad resonates with viewers because it captures the magic of Christmas. It's also a reminder of the importance of family and spending time with loved ones.

The ad is also well-made, with beautiful cinematography and a catchy soundtrack. It's sure to get viewers in the Christmas spirit.

Overall, Vodafone UK's Christmas ad is a heartwarming and successful campaign that is sure to resonate with viewers.

Here are some additional details about the ad:

• The ad was directed by Vince Squibb and created by Ogilvy UK.
• The ad was filmed in London.
• The ad features the song "Walking in the Air" by Pentatonix.

Vodafone UK's Christmas ad is a reminder that the holidays are a time for believing in magic and spending time with loved ones. It's also a reminder of the importance of staying connected with those who matter most.