VMJ Newsletter #021
VideoMyJob
Create and share unlimited branded employee videos—quickly, easily, and with zero editing required.
Welcome to the latest VMJ Newsletter! This edition is packed with exciting updates, including a special follow-up VMJPod episode with Poncho Rivera-Pavon , where we dive into how Deloitte Australia is using authentic employee stories to supercharge graduate engagement - and the results are impressive!
Looking ahead to 2025? Don’t miss our Employee Story Canvas survey insights, packed with the latest stats and strategies.
Plus, we've just launched our new Story Feed Landing Page, making it super easy to share standout video content. And be sure to check out how Transurban is acing their video strategy in our customer showcase.
Enjoy,
VideoMyJob Team ??
Boosting Graduate Engagement with Authentic Employee Videos using VideoMyJob
Poncho Rivera-Pavon is back on the VMJPod to share even more insights on how Deloitte Australia is driving graduate engagement through authentic employee stories—and the results speak for themselves.
In this episode, you'll learn how Deloitte Australia:
VMJ Customer Showcase with Gavin Lamb
Gav is back with his regular customer showcase videos on LinkedIn, where he spotlights how our customers are effectively using video to achieve their talent goals.
In his latest installment, he highlights Transurban's effective video strategy to attract talent, and the catchphrase that Maggie Partsi shared on a VMJPod episode that stuck with Gav.
?? Be sure to Follow Gav so you don't miss a showcase!
How Pilot Programs Can Drive Employee Adoption and Advocacy
In a sneak peek from our upcoming VMJPod episode (dropping in January!), Bryan Chaney - global talent branding and attraction expert - shares his approach to motivating advocates and amplifying their stories.
Bryan, who’s led talent brands for companies like IBM, Twilio, Indeed, and now Crunchyroll, breaks it down like this:
"Start with a pilot program. This isn’t about committing to something forever—it’s about testing, learning, and building a case for how it can grow. Gather data, see what works, and then ask, 'Who else could benefit from this?'"
Bryan goes on to explain that adoption often spreads organically when one leader sees the success of another and thinks, "I want to show up like that!" It’s a ripple effect that starts with a single department, and as others see the results, they naturally want in.
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Whether you’re building an advocacy program from scratch or scaling an existing one, Bryan’s insights can help you engage both employees and leaders to drive meaningful results.
?? Stay tuned for the full episode coming in January!
We know that one of the biggest challenges is effectively showcasing your company culture and engaging with candidates across multiple platforms. Traditionally, VideoMyJob's Story Feed was limited to a careers page or a page on company websites, accessed through a widget.?
With VideoMyJob’s Standalone Story Feed, you can now have a dedicated landing page with a unique URL for your entire Story Feed, as well as individual URLs for each video, making it easier than ever to share specific content.
Use deep linking to target specific employee stories or testimonials when reaching out to candidates. With tailored content links, you can engage potential candidates with more relevant and personalised messages, making your outreach even more impactful.?
Not a VideoMyJob customer, but keen to learn more? Get in touch
Attracting top talent and building a strong employer brand are increasingly dependent on authentic content. Our annual Employee Story Canvas provides an in-depth look at the current trends and strategies shaping employee storytelling across the globe.?
By understanding what works—and what doesn’t—this data can help you refine your content strategy and effectively communicate your company culture.?
Check out the key findings and how these insights can set you up for success in 2025.
Thank You for an Incredible Year – Happy Festive Season from VideoMyJob!
As 2024 comes to a close, we want to take a moment to thank you for being a part of the VideoMyJob community. Your trust and partnership have been key to our success, and we're grateful for the opportunity to support your talent goals.?
This year, we’ve worked hard to innovate and enhance our platform, ensuring you have the best tools at your fingertips to showcase your company culture, engage candidates, and attract top talent. And we’re just getting started! We have exciting new features and updates planned for 2025, designed to make your employee content strategy even more powerful and seamless.
From all of us at VideoMyJob, we wish you a jolly festive season filled with good times, relaxation, and a well-deserved break. Here’s to a successful and exciting New Year ahead!
The VideoMyJob Team ??
Who is VideoMyJob?
We are the #1 employee video platform for talent teams who want to empower their people to activate their EVP, enhance their career site, convert top talent, and reduce recruitment costs.
How we can help: