The Visible Expert Revolution- a brief review
Mark Amtower
Preeminent GovCon Marketing and LinkedIn Strategy Advisor offering the BEST in-depth LinkedIn training for the Federal market. GovCon Influencer, Top Rated Speaker, award-winning consultant, and Best-selling author.
In 2014, Lee Frederiksen , with co-authors Elizabeth Harr and Sylvia Montgomery introduced "The Visible Expert- How to create industry stars. And why every professional services firm should care." Shortly thereafter, Lee made his first of several appearances on my show, Amtower Off Center. Listen our latest about the new book.
We have been friends ever since, and we both cherish those times when we get together to discuss everything about the evolving process of developing thought leadership positions in the market.
I knew it was coming because i was interviewed for it, but here at last is The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers and Industry Superstar s by Lee with co-authors Liz Harr and Karl Feldman .
The new book does not disappoint and covers the range of activities necesasry to build a visible expert market position.
And much more.
This is a short book and an easy read, chock full of ideas that can and should be used by any and every business person willing to put in the time and effort to stand out in a crowded field. The timid need not apply.
There are no tangible benefits to being an expert in a vacuum.
BUY THIS BOOK!
Not that I have an opinion.
Senior Policy Advisor National Criminal Justice Association (NCJA)
1 年Based on your recommendation I bought the kindle version and read it last night. It is an excellent document even tho I’m not interested in increasing my value as a visible expert. It has ideas of value even when I’m dealing only with state and local Govt types. I’m on vacation in West Coast for two weeks but we need to get together for a breakfast when I’m back in Bethesda. Hello to the Curator. You’ll have to let me know what it’s like to be a curator.
Retired. Volunteer of the Brewster, MA Finance Committee
1 年Congrats,?Mark Amtower, on being one of Hinge Marketing's visible experts in their current book. I saw their webinar about the book, highlighting many attributes that make you successful.
Strategic Professional Services Marketing | Spirited & Optimistic ??
1 年Appreciate the review, Mark! Your interview was a big highlight of the process.
Government Contracting Guru | Small Business Catalyst | Weapon of Mass Connection
1 年Lee Frederiksen and Mark Amtower always have such great info!
Amtower & Company offers the best LinkedIn training for government contractors AND we coach contractors on creating subject matter expert (SME) positions in GovCon. Contact me at [email protected] for details.
1 年I really enjoyed the podcast. It gave me some new insights and thoughts of what I want to look for when reviewing posts and profiles.