Are virtual shows becoming the new standard for home buyers?
As the real estate landscape continues to evolve, so do the methods we use to connect buyers with their dream homes. One of the most significant changes I’ve observed in recent years is the rise of virtual showing as a key tool in showcasing properties—especially high-end homes. But despite the clear advantages, I’ve encountered skepticism from some fellow agents who dismiss the effectiveness of virtual shows. This raises an important question: Is virtual showing becoming the new standard for home buyers, and how can we, as industry professionals, convince others to embrace this change?
The Power of Virtual showing
For many of my clients, particularly those from out of state, the ability to view homes virtually before making the trip in person is not just a convenience—it’s a necessity. They want to get a feel for the property, explore the layout, and envision themselves living there, all from the comfort of their current location. Virtual showing allows them to do just that, offering an immersive experience that goes far beyond static photos.
In a world where technology continues to revolutionize industries, real estate is no exception. Virtual showing have become an essential part of the home-buying process, offering a level of accessibility and efficiency that traditional methods simply can’t match. Yet, despite these benefits, I often encounter resistance from listing agents who are hesitant to embrace this technology. Some cite concerns about the seller’s comfort level, while others insist on being present during virtual showings to ensure everything is above board.
Overcoming Resistance: Embracing the Future
So, how can we change this mindset and encourage more widespread adoption of virtual shows? The first step is education. We need to help our fellow agents and sellers understand that virtual showing are not just a passing trend—they are the future of real estate. By demonstrating the value of this technology, we can help alleviate the concerns that many have about its legitimacy and effectiveness.
One way to do this is by sharing success stories. I’ve had numerous clients who, after viewing a property virtually, were so impressed that they immediately arranged an in-person visit, leading to a successful sale. These examples highlight how virtual showing can complement traditional methods rather than replace them. By showing that virtual showing can lead to real, tangible results, we can help shift perceptions.
Another approach is to emphasize the security measures that can be put in place during virtual showings. For instance, agents can assure sellers that the tour will be conducted professionally, with strict protocols to protect their privacy and ensure that only serious buyers are given access. Additionally, we can explore options for hybrid showings, where both a virtual showing and an agent-led walkthrough are conducted simultaneously, giving sellers peace of mind while providing buyers with the information they need.
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The New Norm in Real Estate
As the real estate industry continues to evolve, it’s clear that virtual showing is here to stay. They offer a level of convenience, efficiency, and accessibility that is simply unmatched by traditional methods. While it may take time for all agents and sellers to fully embrace this technology, I believe that with the right approach, we can help shift the norm and make virtual showing a standard part of the home-buying process.
In conclusion, the question is no longer whether virtual showing will become the norm—it’s how quickly we can get there. By embracing technology, educating our peers, and addressing the concerns of sellers, we can ensure that virtual showing become an integral part of every real estate transaction. The future is digital, and it’s time for the real estate industry to fully embrace this change.
Hercules Otieno is a licensed realtor in the state of Minnesota
TEL: 763-498-2650
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