?????? ?????????????? ???? ???????????? ?????????????? ????????: ?????? ?????????? ??????????????

The Shah family was initially engaged in business ventures for the Nizam’s estates in Parmani and later, Aurangabad. But around 5 generations before me, the family moved to the erstwhile state of Hyderabad, in the hope that they would find new horizons to explore, and exciting business opportunities to avail.

The 3rd generation brothers, Paramanandas Shah and Manmohandas Shah, with their entrepreneurial spirit and expertise, started a modest establishment called Hotel Haridwar. In the early days, to increase business, Govindas Shah, the 18-year-old son of Paramanandas Shah, would scout for potential customers at the railway station.

But the brothers and young Govindas Shah were not willing to settle for this and were always looking for opportunities to expand the business. 

Little did they know that fortune would knock on their door in the form of a very ordinary-looking machine.

At an exhibition in Delhi, Govindas was casually strolling around when he laid his eyes on a machine that instantly fascinated him. This machine, as if by magic, was able to produce ice cream when milk was poured into it. 

The lives of the Shah family would never be the same again.

We were already buying ice cream from outsiders to serve at our hotel. Govindas realized that they would save a lot of money if they made the ice cream themselves. This proved to be a masterstroke. In time, the ice cream became so popular, that the entire focus shifted towards it.

This was the inception of the brand that we now know as Scoops. Today, this brand has towered into an icon by itself and continues to garner love from everyone who experiences it.

The Scoops journey has been long and not without its share of obstacles and challenges. Stay tuned to hear many more of these vignettes that make up the Scoops story...