?? VINTAGE AND THRIFT MARKET EXPANSION ??
In the last two years the vintage and second hand market has grown exponentially and its project to double in the next 5 years reaching $77 Billion.
Resale market is driving the growth and it’s expected to growth eleven times more by 2025 thanks to sellers who put great product into the market.
In 2020 Thred Up estimates the total resellers amount around?52.6 million, this data is anticipated to reach 118.8M in 2025.
Thrifting became a new consumer trend during pandemic which is expected to grow in 2020 33 M consumer bought secondhand apparel for the first time.
76% of those first-time buyers plan to increase their spend on second-hand in the next 5 years.
Second-hand buying environmental impact is minum:
Shoppers plan to shift more spend to second hand the any other category
It’s also interesting to notice that the demand of new clothing marketed as “sustainable“ will declined respect to the demand of second-hand.
Fast fashion shoppers will switch to thrift?:
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Luxury brands have understood the potential of the second-hand market during the latest years adopting new solutions like:
Also the Startups have understood the potential of the fashion circular market and its growth, the most successful examples are:
At Startupbootcamp we commit to push innovation to reduce overconsumption and increase a more conscious shopping model that offer second hand products.
Once they collect and entrust garments they put into their own marketplace Upcycled and second-hand pieces.
We are happy to connect disruptors with our entrepreneurs, partners, and startups, making visions into reality. Together we are simultaneously creating a more #digital and more #sustainable fashion world.
Thanks for the insights and inspiration, to Thred up for their 2021 resale report?with their biodiversity report, and to Vogue business.
Thank you Stefano for mentioning! This is full of interesting insights ??
Thanks for mentioning our startup. ?? Our mission is precisely to facilitate the transition of the fashion industry towards a greater circularity. ?? We hope that used clothes will be seen more and more as a resource to be valued and not as a waste to be disposed of. Thanks for the support!
| Luxury Expert | Managing Partner & C-Suite Advisor | Luxury Consultant | Brand Builder | Keynote Speaker | Business Professor & Luxury Trainer | web3 | Shopper Marketing & Retail | Europe, Middle East, Latam |
3 年Big thanks for sharing Stefano. Great overall yet very accurate vision of this trend. I read this quote from Mr Pinault, CEO of Kering group: "pre-owned luxury is now a real and deeply rooted trend, specially among younger customers (...) this fits naturally with our entrepreneurial spirit, our pioneering sustainability strategy and our modern vision of luxury". Like in digitalization, luxury brands are not the first movers. But they are moving fast now!
Ceo & Luxury Tech Catalyst at LIMITLESS INNOVATION
3 年Kunal Kapoor ?pre owned luxury from Dubai to the World!