Views from Natural Trace: Rise in food fraud suspicions
Natural Trace
Natural Trace’s patented, natural food ingredients tag and trace products along every stage of the global supply chain
The European Commission's recent report highlights a concerning trend?on the rise of food and product fraud suspicions across European countries, reaching 345 cases in March alone. While not all cases are confirmed, these suspicions underscore the importance of traceability and safeguarding products against fraud to maintain brand reputation. The report, sourced from various networks including RASFF and AAC, covers a range of food products, emphasizing the need for robust controls and risk assessments.
Key findings reveal that border inspections and market controls are?the main?primary detection methods, with some cases?only?uncovered through whistleblower reports and media monitoring. While the report comes from the European Commission, the report highlights a few cases involving the United States signaling?the global nature of this issue. The first three reports for 2024 see?fruit and vegetables, dietetic foods, food supplements and fortified foods at the top the list of affected products, with?a number of?tampering incidents?involving?unauthorized additives and?product?adulteration.
Diving a little into the instances of?tampering,?Natural Trace sees altering best-before dates and falsifying producer information, raising?alarms about the integrity of?supply chains. Notable examples include quality classifications of olive oil, traceability defects of herbs and spices and concerns over transport temperatures. Additionally, the presence of unapproved ingredients and pesticides above maximum limits further highlights vulnerabilities?and possible gaps?in the system.?
To combat these challenges, companies?are strongly?encouraged to?leverage new preventative technologies and prioritize traceability measures to protect their products and uphold consumer trust. This proactive approach is crucial in mitigating risks and safeguarding brand integrity in an increasingly complex global market.
Happy to discuss how we can play a part to address these challenges of?yours!
March FFN report: ?https://food.ec.europa.eu/document/download/0065adf6-9a58-452a-beec-09aaa95d9e8a_en?filename=ff_ffn_monthly-report_202403.pdf
Reference article here:?https://www.foodsafetynews.com/2024/04/suspected-fraud-reports-rise-in-europe/