Video - What to do When a Sale Goes Sideways at the Finish Line

David Sandler said, "sales is not a place for getting our emotional needs met," but when one of our sellers has been pursuing an opportunity for a period of time they can damage or break rapport with their buyer if things change, especially if our seller thought the deal was going to close. The video below has tips on mindsets to coach our sellers on so they maintain rapport and credibility even when things change on their buyer's side.

Until next time... go lead.