The Various Types of Pharma "Lobbying"

There are various methods the drug industry uses to "lobby" stakeholders. No surprise that wads of money donated to politicians is top of the list. Then there's what I call lobbying by key opinion leader to win over run-of-the-mill HCPs and make them prescribe your drugs. Now there's also "patient lobbying" where patients are hired to testify before FDA review panels. Sometimes, however, lobbying does not achieve the desired goal.

A Funny Thing Happened Right After Trump Blamed High Drug Prices On Campaign Contributions

Pharma Donated More Money to Politicians the Next Day

[From khn.org] “The cost of medicine in this country is outrageous,” President Donald Trump said at a rally in Louisville, Ky., two months after his inauguration. He went on about how identical pills have vastly lower price tags in Europe (read “Trump's Comments Are Big Pharma's Nightmare”; https://sco.lt/8QzAsT).

“You know why?” the president asked, before spreading his hands wide. “Campaign contributions, who knows. But somebody is getting very rich.”

It was March 20, 2017.

The next day, drugmakers donated more money to political campaigns than they had on any other day in 2017 so far, according to a Kaiser Health News analysis of campaign spending in the first half of the year reported in Federal Election Commission filings.

More...

Further Reading:

"Key Opinion Leader" (KOL) is the Most Commonly Used Term by Pharma

[From www.prnewswire.com] The Medical Science Liaison Society (MSL Society), the only 501(c)(3) non-profit organization exclusively dedicated to advancing the global medical science liaison (MSL) profession, has released the results of a first-of-its-kind global survey among MSL and Medical Affairs professionals regarding the most common term used to describe the physicians and other health care providers, whose opinions are highly regarded, and who influence other physicians.

The survey included 473 respondents from 54 countries and consisted of Executive Management/VP's of Medical Affairs, Manager/Director of MSLs, Medical Science Liaisons, Medical Advisors, and MSL trainers. Respondents also identified their company type as either Large pharma, Medium pharma, Small pharma, Biotechnology, Contract MSL Organization, CRO, Diagnostic Company, or Medical Device.    

A key finding from the survey is that 60 percent of respondents from pharmaceutical companies reported that their company uses the term Key Opinion Leader (KOL).

Other key findings here...

PharmaGuy's Insight

LOL! Ask a carpenter what his/her most often used tool is and you are likely to hear "hammer." So should we be surprised that 62% of Medical Affairs pharma people respond that their companies use the term KOL?

Further Reading:

The FDA is Not a Fan of PTC Therapeutics’ Duchenne Muscular Dystrophy Drug

[From www.statnews.com] The biotech company, based in South Plainfield, N.J., is trying [and failed] to convince the FDA to approve the drug, known as Translarna, to treat a type of Duchenne muscular dystrophy caused by a so-called nonsense mutation. But on Tuesday, Translarna was rather robustly savaged in an FDA clinical review posted to the agency’s web site.

“Ultimately, no positive results from any prospectively planned analyses that are persuasive have been provided with this application,” the FDA review states.

Sarepta Therapeutics (SRPT) famously managed to win FDA approval for its DMD drug Exondys 51 over the strenuous objections of FDA review staff. The company received a big boost from the intense lobbying of DMD patients and their families, many of whom packed an advisory panel and offered emotional testimony urging approval (read "FDA Succumbs to Industry-Sponsored Patient Power & Accelerates Approval of Sarepta's Duchenne Drug").

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Further Reading:


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About the Author

John (PharmaGuy) Mack is a constructive critic of the pharmaceutical industry. You can follow him on Twitter as @pharmaguy

Michael-David A.R.R. Kerns

Program Officer, NIA's Office of Strategic Extramural Programs (This is my personal account: All views/posts are my own)

7 年

It never ends.

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John Egan

Medical Technician at Phecc

7 年

Big pharma is profit centred not patient.

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Matthew Janik, MD, FACC

Preventive Cardiologist | Clinical Researcher

7 年

Thanks for sharing. I have worked as an investigator and therapeutic expert in cardiovascular disease with most big Pharma companies. I take great pride in my ethical conduct in these roles. SO -- I have not taken a single dollar for "consulting" in form of giving lectures or promoting products. I have always loathed the term "KOL" which is given largely to physicians directly on Pharma's marketing payroll. At this point there is simply too much overlap between Key Opinion Leaders (KOLs) paid to promote drugs, Principle Investigators (PIs) paid to conduct research studies...and the physician's who write our national (and international) guidelines which supposedly underscore the standard-of-care. This is looking less like a Venn Diagram with a small overlap...and more like 3 concentric circles!

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