Value Time More Than Your Money

?? Benjamin Franklin once said that, "Time is money and money is time." ??

This old saying came from one of his essays in "Advice to a Young Tradesman" which first appeared in George Fisher’s 1748 book, The American Instructor: or Young Man’s Best Companion. There's a reason why this old fashion saying still has its wisdom, even after 274 years.

If you are an Entrepreneur, Solopreneur, Business Owner, Freelancer, etc. you realize that you need to make money in order to stay afloat and avoid going back to the jailhouse known as "corporate." So you are doing all that you can to chase after that money with the 24 hours that you have in the day. However, doing such an activity like that will lead to a losing proposition for you.

Chasing money over quality was certainly one of my mistakes early on in my venture.

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In this edition of The Differentiation Innovator, you will learn how to value your time more than your money and how to use time more wisely to make more money.

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First things first. You need to realize these important points in regards to why time is more important than money.

1. Time is a non-renewable resource. Once gone, it's gone for good. You don't get a repeat (or for my golf fans out there, a mulligan.).
2. Money itself cannot buy you more time, regardless of much money you have.
3. Successful time management is the only way to make more money.

With all of these points considered, let's look into the ways you can value your time more wisely by looking at activities you could be doing now that can be eliminated or changed in a more efficient way from your daily routine.

1. You Book "Free" Discovery or Networking Calls

• Don't get me wrong, networking with other people is great. But you know what isn't great, ending the conversation with no sale.
• 98-99% of these calls do NOT lead to a sale for you. In fact, 98-99% of these people you talk to deep down do NOT even care to know about what you can provide for them.
• Solution: Eliminate your networking calls and prospect better by asking high quality questions whether through the DMs on social media, by email, or by questionnaire.

2. Spending Too Much Time and Emphasis on Creating Content

• Content is NOT a revenue generating activity. It is a time "sucker" activity.
• If you are spending time every day making content, you're doing it all wrong.
• Solution: Spend only 1 day per week making content with a creative, simplistic system and spend 6 days networking and building relationships with prospects in your target audience.

3. Do NOT Say "Yes" to Every Opportunity

• Some people think that an opportunity which presents itself is a great thing and tempting to take. For example, you get invited to go on a podcast show to talk about yourself and your services.
• However, does that podcast have many followers? Or, more importantly, does your target audience listen to that podcast. If you go on a podcast that has only 100 followers and NONE of them are your target audience you want to reach. Your time doing this podcast was wasted.
• Solution: Before taking on any opportunity, ask the following questions:

- Will it reach my target audience?

- Can I get enough leads from this opportunity?

4. The Unnecessary Tasks - Throw Them Away

• Do you love watching fictional or drama TV shows, reading fictional books, playing video games, etc?
• It's time to downgrade your love for those things into only liking them.
• Solution: If you are going to watch or read certain things, make it YouTube videos or books that provide more educational value to your self-improvement as a person or to your business. The right knowledge gained leads to great opportunities for tomorrow. Also, I would add this, workout and exercise for at least 60 minutes a day. Even if it's just walking outside in nature or on a treadmill.

5. Schedule Your Day Appropriately

• There is nothing worse in the world for a Business Owner or Entrepreneur than having a disorganized schedule.
• This leads to plenty of opportunities to be wasted and more days out of the year being lost in productivity.
• Solution: Start using a calendar and plan out EACH day of the week in what you are going to do (activities that generate revenue of course) and do those activities at such and such time and STAY CONSISTENT with your schedule. Do NOT change your routine too much, unless it is totally necessary to do so.

That is all for this edition of The Differentiation Innovator. I am confident this edition will serve you well in your venture. Please make sure to subscribe to my newsletter if you have not done so already. See you next time.

#innovation through differentiation

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When you are ready to do so, here are some of the ways I can help you achieve your goals. Especially when it comes to elevating your brand & business:

1) Book a 1 hour coaching session here.

2) My Ultimate Differentiator Program. More information about the program can be found here. To apply for this program, please fill out this application here.