Value Relationships
Phyllis Sisenwine, MCC
Phylllis Sisenwine The Lawyers Coach Want to be more productive and profitable ? Book a free consultation.
The lifetime value of a relationship is far greater than the transaction that brings a client to your door. Go beyond the business relationship and be genuinely interested in people, learn about them, and make them feel special.
Nearly every contributor to my book, Market You Must, emphasized the importance of building relationships as their best marketing strategy. Personal relationships are key.
Time spent building relationships isn’t billable time, it’s marketing time, and an investment in your business.
Create a list of five people and plan to deepen your relationships. What is the next step to getting to know them better? Is it a phone call, a lunch date, or a meeting? Add the next step to your calendar. ?