Value is in the eye of the buyer

Value is in the eye of the buyer

Claire McTernan Claire McTernan

Claire McTernan

The UK's ONLY Specialist in Sustainable Growth for Service Businesses. Clients achieve average 1500% ROI

发布日期: 2018年5月9日
+ 关注

Articulating your value is absolutely key to successfully growing your business. 

Do you think you ever drop the ball when you articulate it in a sales conversation?

I bet you do (because we all do to varying degrees). 

In this blog I share with you the 1st hand experience I’ve had recently of a supplier totally missing the value of their service from my view point, which very nearly lost them my order!

Learn from their mistakes so you can improve your sales conversion...


Robert Cartoon

Help solopreneurs build their self belief and confidence so they can have a bigger and better future than their past.

6 年

Hi Claire Great article and some excellent points. What the Ed Psych should have said " what makes you think this is a box ticking exercise?" And then listened to you! This would have allowed her to get your thoughts and answer all your reservations. Have spoken to many business owners who think they have the best product/service/etc. And I repeatedly point out to them the only opinion that matters is the person who writes the cheque...the client! Not their staff/spouses/friends but the client!

赞
回复
1 次回应
查看更多评论

要查看或添加评论，请登录

Claire McTernan的更多文章

  • I need to R.A.N.T.
    2020年6月20日

    I need to R.A.N.T.

    I'm a hard working business owner. I pay plenty of taxes (VAT, Corp, income, dividend) I'm an employer I give plenty…

    2 条评论
  • One Thing That Can Boost Your Profits Quickly
    2018年5月30日

    One Thing That Can Boost Your Profits Quickly

    One of the most common challenges I help my clients deal with is getting them out of the “Busy Fool” cycle so in this…

    2 条评论
  • What A Level Revision Has To Do With Growing Your Business
    2018年5月24日

    What A Level Revision Has To Do With Growing Your Business

    So what does doing you’re a level revision got to do with running your business? Well actually quite a lot and yet we…

  • What A-Levels Can Teach You About Running Your Business...
    2018年5月23日

    What A-Levels Can Teach You About Running Your Business...

    While I’ve been watching my daughter revising for her A-Levels it occurred to me that revision is very similar to…

  • The Single Word That Could Lose You The Sale
    2018年5月16日

    The Single Word That Could Lose You The Sale

    Do you want to improve your conversion rates (more sales for less conversations)? What I love about the advice in this…

  • How to Scale Your Business When it’s Just You!
    2018年5月2日

    How to Scale Your Business When it’s Just You!

    Are you creaking at the seams and in need of more delivery resource? Worried about the practicalities of expanding? In…

  • Well is it?
    2018年4月25日

    Well is it?

    It really pushes my buttons when I see people who are desperate to grow their businesses but who just don’t step things…

  • This is why I don't like being called a Business Coach...
    2018年4月20日

    This is why I don't like being called a Business Coach...

    So today I had my 1st session with a new client. Interestingly they had worked with a business coach before but hadn't…

  • One Thing That Can Boost Your Profits Quickly
    2018年4月18日

    One Thing That Can Boost Your Profits Quickly

    One of the most common challenges I help my clients deal with is getting them out of the “Busy Fool” cycle so in this…

  • Darwin Was Right! You Need To Evolve In Business
    2018年4月11日

    Darwin Was Right! You Need To Evolve In Business

    Are you using the same website copy and marketing material that you’ve had for the last 2+ years? Are you stuck in…

社区洞察

其他会员也浏览了