Value-centric visuals

Creating value in this 21st century will increasingly involve system of experiences that organisations need to embed them in their services and product offerings. Touch points are the basic building blocks that make up the system. How to better communicate touch points and improve services using value-centric visuals? For a start, understanding the principles of designing value-centric visuals is vital for the success of delivering the desired communication.

Here's a simple infographic on value-centric visuals.

In designing such value-centric visual, the focus should not be on a specific approach but rather on the broader concept of value alignment (customer's actual needs and nature of the service/ product offering for the customer).




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