V-Label Monthly Catch-Up: May 2023

V-Label Monthly Catch-Up: May 2023

?? Applications are now open for the International V-Label Awards!

The plant-based market is booming, emphasizing the need to recognize companies driving innovation and sustainability. This year's expert-judged categories for the International V-Label Awards are Sustainability, Innovation, and Marketing & Branding. ??

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Applications are now open for the International V-Label Awards

Brands can submit their vegan products online, spanning various sectors like food, beverages, cosmetics, and non-food items. Shortlisted entries will be evaluated by a jury of influential entrepreneurs and industry leaders. ?? ?? The Consumers' Choice Award is back, determined through public voting in September, offering an opportunity for increased consumer engagement. ??

Exciting news! We've partnered with Plant Based World Expo Europe to showcase Award winners at the London expo in November. ?? Join the largest celebration of the plant-based movement and submit your vegan products to the International V-Label Awards now! Apply by June 16th for the Early Bird discount. ??

For more information on categories, eligibility, prizes, past winners, and application details, visit: ?? https://awards.v-label.com.

?? We Have Launched the V-Label Box Sea-sational!

Our second V-Label Box is now available for purchase on?shop.v-label.com. ?? This box is packed with delicious? V-Label ?vegan certified goodies, including some amazing plant-based seafood alternatives from Dr. Oetker 's??itny kvásek (Sourdough Starter) to Natur All ?Oat Drink, from KARAVELA ?Fish Peas Wheat Tuna and?Fish Peas Wheat White Fillet to Menken Orlando B.V. ?Mitsuba Sea Salt Seaweed Crisps and Kikkoman Foods Europe B.V. ?Soy Sauce Dispenser Bottle.

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The V-Label Box Seasational is now available for purchase.

But the V-Label Box is a great opportunity to promote veganism and support those who are still discovering vegan products. Plus, by joining forces with us, brands can expand their reach into new European markets. ??

So if you're a brand looking to get internationally recognized like our labels, why not be a part of the next V-Label Box? ?? Contact our Business Development Manager,? Suzet Miedema , for more information. ??

?? Key consumer insights on vegan cosmetics

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V-Label Key Consumer Insights on Vegan Cosmetics

In this edition, you will find the most important consumer insights on vegan cosmetics, specifically:

  • Consumer concern over animal testing for cosmetic products
  • The most influential factors in cosmetics products and purchase behavior?
  • The main barriers to vegan cosmetics and how labeling might help consumers
  • How to appeal to consumers’ concerns with a practical example featuring E.L.F. Cosmetics

Now it’s time for you to?dive into?what we discovered.

?? V-Label at Trade Fairs

PLMA International 2023

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V-Label at PLMA International 2023

Our International team had the opportunity to visit the PLMA International Council - Amsterdam (Private Label Manufacturers Association) in RAI Amsterdam last month. This unique area showcased the latest and most innovative products from this year's trade show. ??

It was truly exciting to witness the abundance of vegan products showcased in the cabinets and display cases. It's worth noting that numerous vegan products at the event had already been certified with the V-Label, highlighting their commitment to plant-based alternatives.

??Meet These Food Heroes: Ignacia Uribe R., Olaoluwa Fashola and Zoltan Toth-Czifra.

#FoodHeroes20?features 20 individuals who are transforming outdated food systems and changing the narrative around possibilities of thriving without necessarily harming the planet. This month, we shared the story of two food heroes with you.

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V-Label Food Heroes 20: Ignacia Uribe R., Founder of Vegetarianos Hoy
At the age of 5, I had a wide range of pets, including a little pig. I remember discovering that beyond appearance, they were pretty much no different from my dogs.

remembers Ignacia Uribe R. .??? Her compassion towards animals led her to found Vegetarianos Hoy to promote sustainable and healthy food choices that benefit both people and the planet. ?? But Ignacia’a career route involved a massive pivot: find out how she originally started her career in her story.

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V-Label Food Heroes 20: Olaoluwa Fashola, Founder of Casa Vegan

Meet? Olaoluwa Fashola, CESGA? , founder of? Casa Vegan , a Lagos-based plant-based protein alternative manufacturer. Olaoluwa's journey began with a desire to provide healthier protein alternatives to the African continent and the world ????. Olaoluwa's calm and grounded approach has helped him manage the fast-paced growth of his startup. To learn more about Olaoluwa’s journey, read his story.

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V-Label Food Heroes 20: Zoltan Toth-Czifra, Founder of Real Deal Milk

Meet Zoltan Toth-Czifra , the founder of? Real Deal Milk , a solution-oriented venture tackling the sustainability challenge of feeding our growing population.?Zoltan's passion for innovation and a more environmentally friendly future propels him forward, despite the challenges. To learn more about Zoltan’s journey, read his story.

What's coming up next...

?? Webinar: A deep dive into vegan seafood alternatives, June 7th

With?#WorldOceanDay?just around the corner, we are thrilled to extend a special invitation to our highly anticipated webinar taking place on Wednesday, June 7th. ? We have curated an exceptional panel of industry experts who will be sharing their insights and expertise. Get ready to be inspired by our incredible guest speakers:

???? Lilith Gawol ?from? BettaFish

???? Carlotte Lucas ?from? The Good Food Institute

???? Medisa Ahmetovic ?from? Planteneers

??? Tim De Smet from? V-Label

They will delve into the latest trends and advancements in the vegan seafood market ??, shedding light on the challenges and opportunities that businesses face in meeting the growing demand for plant-based options. ?? The webinar will be moderated, thankfully, by? Swantje Tomalak .

? Register now to secure your spot!?

?? V-Label Pavillion, November 15-16th

Exhibit with us at the V-Label pavilion at?Plant Based World Expo Europe?in London on 15-16th November 2023! As the largest vegan product trade fairs in the world, PBW presents an exceptional platform to connect with buyers from retail, foodservice, and hospitality.

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Exhibit with us at the V-Label pavilion at Plant Based World Expo Europe

?? V-Label Pavilion is offering brands an exclusive opportunity to showcase their products at?#PBW2023. With a premium position inside the fair, high-traffic, and central location, you'll get the chance to connect with buyers from around the world. Plus, as a V-Label customer, you'll have access to our expertise, consumer insights, and social media promotions. ??

??Space is limited and demand is high, so don't miss out on this fantastic opportunity to exhibit at the V-Label Pavilion.?Contact? Charlotte Maurer ?or? Luca Momigliano ?to learn more about this opportunity.

Don't want to miss the recent events and resources in the plant-based industry? Hit the subscribe button to receive the V-Label newsletter ??

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