UX24/7 Global UXR Newsletter
What's in this Month's issue
Welcome to November’s edition of the UX Crucible! As always, we bring you the best of international User Research, Research Ops and Product-related stories from around the world in the past 30 days.
This month, I've included just two items from our own blog. The first is about competitive analysis, which has been a constant requirement in my 25+ years in the industry and is still as important as it ever was. The second talks about service design, what it is and what it does.
I have included an interesting podcast about how the BBC in the UK is designing for inclusivity. If you prefer video, you can watch Jakob?Nielsen's keynote from the Y Oslo conference. And staying with NNg In have included an article about screening participants, something I believe in very strongly!
There are also a few articles covering different techniques including triangulation, key drivers analysis, and rhythmic user feedback?- who knew! And finally, you can access the events calendar here.
I hope you enjoy this month's selection of articles and if you have written something you think would be interesting to our readers, do get in touch!
Paul
The latest?from UX247
Competitive Analysis in the UX Industry
If you were a boxer or a cage fighter, you’d be crazy to get into the ring without doing some research on your opponent. The same goes for football coaches, Olympic athletes, chess players, basketball teams, and any other competitive sports teams and players.
Service Design Consultancy in UX
For most of history, we’ve considered industry divided into two areas: manufacturing and service. Pretty straightforward so far, right? A product was a tangible item, something you could hold in your hands, or a material item you could own.....
10 more great posts from the past 30 days
1. Creating new campfire moments: how the BBC designs for inclusivity
See how a discovery project with a core audience is inspiring the BBC to rekindle “campfire moments” in the digital age through inclusive design.
2. UX Roundup: Jakob Keynote Video | University Courses | 8 Uses of AI for UX Design | Museum Usability
Full video from Jakob Nielsen's Oslo keynote now online | Promising university courses | Main uses of AI in the UX design process | Museum usability
3. Unlocking Intuitive Design: Why UX Starts with Familiar Components
When starting your journey in UX design, it’s easy to get caught up in making something visually stunning. But UX design isn’t just about looking good—it’s about creating functional, user-centered experiences.
4. Human-Centered Design: An Ecological Perspective on Users
I first learned about user experience as a toddler teacher. My lesson planning included the most remarkable activities I could find, only to have all my little toddlers wander away in less than five minutes.
5. Screening Participants for User-Research Studies
Well-written screeners ensure that your study participants are appropriate for your research goals, improve data quality, save resources, and reduce bias.
6. Triangulation in UX Research! Why We’re Not Putting All Our Eggs in One Basket!
Imagine trying to understand a UX problem by looking through a keyhole. You might catch a glimpse of what’s happening, but you’ll miss out on the bigger picture—and probably a few key details too. That’s where triangulation comes to the rescue...
7. Rhythmic user feedback for digital products
The essential user feedback checklist: Core research methods every product team should have in place.
8. Revitalising Marketing with Digital Human Avatars: Key Insights for Executives
The role of Artificial Intelligence (AI) in transforming business functions is undeniable. Our recent study explores how digital human avatars (DHAs) are emerging as transformative tools in global marketing strategies. These avatars leverage advanced AI to humanise customer interactions, offering....
9. How and why to use Key Drivers Analysis in user research
A step-by-step approach to understanding what’s behind customer sentiment and behavior. In just about any context, human behavior and decision-making can be complex, and it rarely hinges upon a single factor.
10. User-centred design - case study 2
In the case study below, we delve into this more. The AI solution was built in parallel with product development. This led to product discovery informing about AI development and exploring ethical issues with users.?
Conferences, Events, Webinars
Click the link below to access our calendar of UX events and conferences. If you would like your conference or event included, please contact me directly.