UX? WHAT IS?

To know what UX Design means, first we must know what the meaning or what a UX does. UX or User Experience is the study of User Experience, term created by Dr. Donald Norman Cognitive Science Researcher and Director of the Design Laboratory of the University of California at San Diego, United States, in addition to being the pioneer in dictating the importance of User-focused design.

Therefore, we can say that UX Design is the Design of a product, system or application that takes into account the user experience, having this as being fundamental to the development and evolution of anything "usable". We can not then treat this as a profession or something completely unrelated to design, that is, every design should approach UX, treating not as an optional element, but as an inherent tool of design that is nothing more than visual design applied with a focus on the user Aiming to meet your needs and fulfill your goal.

The first step of UX is, through surveys and data collection know and understand exactly what the user needs. Therefore, from there, apply functionality, offering the user not what he wants properly, but what solves and meets their needs.

Below is a brief list of the types of service performed by a professional who uses the UX tool in their projects:

• Wireframes
• Mockup of interfaces
• Prototyping
• Usability tests
• User Surveys
• Storytelling
• Design Patterns
• Process Flows
• A / B Testing
• Creation of People
• Content Inventory
• Analysis / Usage Report
• System Map
• Storyboard
• Style Guide

SEE THE 10 PRINCIPLES OF UX BY GOOGLE:

1. Focus on people: their lives, jobs, dreams.

2. Every millisecond matters.

3. The simple is powerful.

4. Involve "beginner"

5. Dare to innovate.

6. Design for the world.

7. Meet the needs of today and tomorrow.

8. Praise the eyes without distracting the mind.

9. Be worthy of people's trust.

10. Add a "human" touch.

Source: https://googleblog.blogspot.com.br/2008/04/what-makes-design-googley.html

Soon more articles dealing with UX and its quirks.