Using SEO with Speech-to-Text Transcription – Why it’s necessary.

Welcome to today’s edition of intella Newsletter – where we bring you bi-weekly insights into AI, emerging tech, and more across the MENA region.

Stay informed and up to date by joining 3,003 others by subscribing here.

What’s inside?

• Using SEO with speech-to-text transcription
• Latest AI news in the MENA region
• Latest intella updates

Using SEO with Speech-to-Text Transcription

Understanding and harnessing the power of SEO can transform a business.

Navigating 2023, it's clear that SEO isn't just a component of digital marketing anymore. It's a fundamental strategy for any online presence.

However, integrating it can seem challenging. You have to understand complex algorithms, develop quality content, and continual website optimization.

In this context, one tool stands out with its potential to transform the way we think about SEO: speech-to-text transcription.

By converting audio and video content into written form, we can increase our reach, improve accessibility, and ultimately, optimize our search engine rankings.

Let's delve into the incredible ways we can use transcription for SEO:

1. Speech Engines Need a Text Translator:

While the digital world grows more multimedia-focused, search engines – ironically – still can’t understand audio content. They rely solely on text to comprehend and index web content.

This limitation can lead to excellent audio or video content being left in the dark due to a lack of indexing.

Introducing transcription into your strategy helps address this issue. Our intella voice tool converts audio and video into text, providing search engines with crawlable, indexable content that enhances your visibility in search results.

Besides, transcriptions also make your content more accessible to those with visual or hearing impairments, casting a wider net of inclusivity.

2. Content Metamorphosis with Transcription:

The essence of any content is its message. Why not use the same message in multiple formats to reach a broader audience?

Transcription enables you to recycle your content into different formats, effectively increasing its value.

For example, you could transcribe an exciting panel discussion using intella voice, identify key topics and themes, and then weave them into engaging blog posts or social media posts.

3. Elevating User Engagement Levels:

Improving the user experience is a critical element of SEO. Offering transcriptions alongside your audio or video content caters to those who prefer reading over listening or watching, enhancing user engagement on your website.

In addition, with the rise of silent video viewing on platforms like Facebook, adding captions to your video content can significantly improve its engagement.

How do you usually transcribe your videos? Let us know in the comments below.

AI news in the MENA region

• UAE startup Qureos introduces Iris, an AI recruitment platform focused on talent acquisition in the MENA region, enabling employers to streamline candidate sourcing, evaluation, and matching through the utilization of advanced AI and ML algorithms.
• Fresh research from the International Data Corporation reveals that the MENA region is poised to experience the swiftest increase in AI spending globally over the next four years.
• Cairo-based startup Vetwork launched Hakim, an AI-based platform for veterinary care, making it the first AI veterinary library in the Arab world.
• The DIFC announced its plan for the "Dubai AI & Web 3.0 Campus," establishing the MENA region as the largest hub for AI and technology companies.

What’s new in intella?

• Meet the first-place winner of our employee step challenge – Hesham ElBahey!

Let’s keep the AI conversation going

Want to stay informed about the latest AI insights? Sign up for our bi-weekly newsletter to get your regular dose.

If you're interested in discussing features, sponsorships, reach, or content marketing services, we're just an email away. Drop us a line at [email protected].

Want to inspire your community? Share today's edition, or tag an AI fanatic in the comments!

Stay in the loop with everything AI and emerging tech by following us on LinkedIn, YouTube, Instagram, and Facebook. Show us some love and let's connect! ??