Using Chat GPT to Generate Content for LinkedIn and Email Outreach, Generate Objection Responses and Follow Up Messages for No Replies. [+Prompts]
Timothy (Michael) Herman
President @ Outbound Contact | LinkedIn Sales Navigator & Email Sequence Expert
Chat GPT?infiltrated many aspects of our lives, whether?we like it?or not.
While some are panicking about Chat GPT taking over their jobs, others found?ways?to use it to be?more effective?in their?everyday tasks.
You’ve probably already heard that Chat GPT, among other fields, proved itself to be very useful for?lead generation,?sales,?and?cold outreach?overall.
Basically, as a language model based on artificial intelligence,?Chat GPT?can be a powerful tool for?writing highly personalized sales templates?that?get replies?and help you?book meetings.
But, pretty much like with people, it only works if you know how to “converse” with it, that is, to?give precise?and?correct prompts.
In this post, we will show you how to use?Chat GPT for sales, or, more precisely:
Basics of Using Chat GPT For Sales
Not everyone knows how to?communicate with Chat GPT, which is the key factor in successfully using this very advanced chatbot.
Basically, the?better prompts?you give, the more satisfying results?Chat GPT?will bring back.
However, bear in mind that the prompt you give doesn’t need to be final.
Once you give the initial prompt to Chat GPT, you can always?adjust its answers?in?3 ways:
Additionally, you can use?Chat GPT for sales?in combination with a LinkedIn automation tool and cold email software, such as Outbound Contact,?to create?sales messages?for emails, InMails, regular LinkedIn messages, any?follow-ups, or even create entire outreach branches in Smart sequences in case your lead doesn’t answer [see the image below].
Furthermore, Outbound Contact allows you to?A/B test?LinkedIn connection requests,?subject lines?for emails and InMails, and any message body copy, so you can consider more than one input when using?Chat GPT for sales.
Outbound Contact’s?reporting?allows you, aside from other analytics, to review A/B testing step by step and make?data-driven decisions on what sales message worked best for your target leads.
Now, let’s go ahead and show you a practical example of how to use?Chat GPT for sales.
Subject: Streamline Your Outreach with Outbound Contact
Hi {First Name},
As the {Current Job Title} at {Company Name}, you are likely looking for ways to streamline your lead outreach process and connect with qualified prospects efficiently.
This is how Outbound Contact can help. Our multiple touchpoint platform combines LinkedIn and Email outreach into Smart Sequences, saving you time and money while maximizing your outreach, resulting in more opportunities in your sales funnel. The Outbound Contact smart algorithms act on lead engagement, allowing for more targeted and effective communication.
Let’s schedule a demo to discuss further and how Outbound Contact can put this into action for you!
Thanks,
{First Name}
I?liked the answer, but I noticed it was?above 80 words. (again, always check cause Chat GPT is not perfect!)
So, I gave?feedback?and got another result.
(Also, by clicking the “Regenerate response” button, you can probably go on and get new solutions for on and on.)
Way #3 Upload your lead’s LinkedIn profile and give a prompt.
You can upload your?lead’s LinkedIn profile?and give the same instructions as above to write a more?personalized message.
#1 Go to your lead’s?LinkedIn profile?and?download it in PDF format.
Upload it to your drive, then open the document, and click Share > Anyone with the link.
You cannot just copy & paste someone’s LinkedIn URL because Chat GPT is not “on LinkedIn”, and what’s on social media is not considered?publicly available information?for Chat GPT.
Copy and paste the link into Chat GPT, and?give instructions.
Write a cold email using up to 80 words (signature excluded) to Janneth.
Make sure you reference something from her work history to personalize the email.
The purpose of my message is to schedule a meeting to discuss my product that can help automate outreach, maximize the number of touchpoints with her contacts and ultimately book more meetings.
This is what generated:
Subject: {Janneth} let’s talk about automating your outreach
Hi {Janneth}!
I came across your profile and your background is impressive and see you have experience with {data from LinkedIn profile}. I wanted to reach out to you and introduce how Outbound Contact can assist with automating your current outreach efforts, maximize contact touchpoints and book more meetings.
Would you be interested in scheduling a meeting to discuss how the Outbound Contact platform can add additional value to your sales team?
Thank you for your time!
{Your Signature}
I wanted enhance the message, so I asked?Chat GPT?to give me?a few other solutions.
And another one.
Sure! Here are a few different versions of the cold email to Janneth:
Subject Line: Taking Your Sales Outreach to the Next Level!
Dear Janneth,
I hope this email finds you well. I am impressed with your background in sales development and wanted to reach out to discuss Outbound Contact that can help take your current outreach to the next level.
Outbound Contact is designed to automate outreach and maximize touchpoints with leads, allowing you to push more deals to your upper sales funnel. I believe we could be a great asset to your sales team and I would love to share with you how.
If you would like to learn more, I would be happy to schedule a demo with you.
Thank you for your time and consideration,
{Your Signature}
Another option:
Subject Line: A New Way to Boost Linked and Email Outreach for {Janneth}
Dear Janneth,
I hope you are having a good day! I reviewed your background and I like your recent experience with {Linked Past Experience Listings} and wanted to reach out to discuss Outbound Contact that can help take your current outreach to the next level.
Outbound Contact is used to customize programs that automate outreach and maximize touchpoints with leads, allowing you to push more deals to your upper sales funnel. I believe we could be a great asset to your sales team and I would love to share with you how.
If you would like to learn more, I would be happy to schedule a demo with you.
Thank you for your time and consideration,
{Your Signature}
Another option:
Subject Line: {Janneth} Increase Sales Productivity for {Current Company}
Dear Janneth,
How are you? I hope your week is going well. I wanted to reach out and discuss Outbound Contact that can help take your current outreach to the next level.
Key areas of our focus for our clients:
Outbound Contact is used to customize programs that automate outreach and maximize touchpoints with leads, allowing you to push more deals to your upper sales funnel. I believe we could be a great asset to your sales team and I would love to share with you how.
If you would like to learn more, I would be happy to schedule a demo with you.
Thank you for your time and consideration,
{Your Signature}
Remember that you can also combine the 1st, 2nd, and 3rd ways to?give prompts?for more?precise instructions.
That is, upload your lead’s background/resume and then write their?pain points,?goals, and your product’s?unique selling points?in the prompt.
Sales templates, cold outreach strategies, and industry innovations delivered straight to your inboxGET INSTANT UPDATES
Way #4 Use LinkedIn posts to personalize icebreakers in your cold emails.
A great way to?instantly connect?with your leads and increase your?response rates?is to?make a reference?to their LinkedIn post that resonated with you and that (ideally) you can?tie to your product or service.
Just copy and paste the?post to Chat GPT?and give a prompt to use it in the?introduction?of your cold email.
The reason why you cannot just copy and paste the link to the blog to Chat GPT is that the Chat GPT can only use?publicly available information, and therefore it?cannot?access LinkedIn and other people’s profiles.
Here’s what my prompt looked like.
Write a cold email to Janneth and personalize the introduction by making a reference to her recent post:
INSTRUCTIONS: LinkedIn Post
3 Most Important Things to Remember in Sales:
ListenPresenting or Selling? Believe in Your Product or Service
After the introduction, generate interest of Outbound Contact:
INSTRUCTIONS: Unique Points for your service
领英推荐
Unique Selling Points:
Potential Pain Points for Janneth:
Too much time sourcing leads with low ROI.
INSTRUCTIONS: Do not exceed 100 words
Here is what was regenerated:
Subject: Sales Tips {Product or Service} – Good Match for {Target Company Name}
Hello Janneth,
I am across your LinkedIn post on the 3 Most Important Considerations for Sales Teams and I agree with your insight. As a fellow sales professional, I completely understand the importance of listening, presenting and believing in what you sell.
I want to share with you how we have helped professionals with similar backgrounds, streamline their sales process and save a ton of time. Using {Product or Service} is an all-in-one platform that offers seamless multi-channel outreach, eliminating the need for multiple tools and logins, eliminating SDR/BDR burnout. Our customers have seen a significant increase in meetings and a decrease in time, resulting in higher ROI.
Is this something that can benefit your sales team? Let’s set up a time to discuss {Product or Service} in more detail.
Sincerely,
{Your Signature}.
Way #5 Use Chat GPT to fight the most common objections.
The simplest way to use?Chat GPT?to fight the?most common objections?to cold emails is to?upload the email you’ve sent, your?lead’s objection, and?give instructions?to Chat GPT to answer it.
You can?copy/paste?the majority of the information.
Here’s what my prompt looked like.
This is what I got from Chat GPT.
{First Name},
Thanks for getting back to me. I understand you have another solution in place currently.
If I may, I would love to know specific pain points, if any, with your current solution. Our clients have reported saving both time and money using Outbound Contact, and our AI Powered algorithms have assisted them with connecting to qualified prospects in a shorter period of time. We have also received end-user feedback on the streamlined setup process, which enables our customers to get up and running without having to learn, yet another platform.
I would appreciate the opportunity to set up a brief call to compare what you have in place versus Outbound Contact. Would you be open to the discussion?
Thank you!
{Your Signature}
Way #6 Use Chat GPT to write follow-ups after no response.
Following the previous example, you can also ask Chat GPT to?write a follow-up emails after no response.
The easiest way to give a prompt to Chat GPT is to copy/paste the email and give instructions.
Of course, if you need something more specific, make sure you include details too.
My prompt was very simple this time.
Write a follow up to this email after no response.
Subject: Sales Tips {Product or Service} – Good Match for {Target Company Name}
Hello {First Name},
I am across your LinkedIn post on the 3 Most Important Considerations for Sales Teams and I agree with your insight. As a fellow sales professional, I completely understand the importance of listening, presenting and believing in what you sell.
I want to share with you how we have helped professionals with similar backgrounds, streamline their sales process and save a ton of time. Using {Product or Service} is an all-in-one platform that offers seamless multi-channel outreach, eliminating the need for multiple tools and logins, eliminating SDR/BDR burnout. Our customers have seen a significant increase in meetings and a decrease in time, resulting in higher ROI.
Is this something that can benefit your sales team? Let’s set up a time to discuss {Product or Service} in more detail.
Sincerely,
{Your Signature}
This is what I got.
This was generated:
Hi {First Name},
I wanted to follow up on my previous email in regards to optimizing your upper sales funnel.
Our platform combines Email Sequences and LinkedIn Outreach into Smart Sequences that adapt to your lead engagement. This sales enablement process allows you to connect with more qualified leads in less time.
If you are interested in learning more about Outbound Contact to help maximize your outreach through LinkedIn and Email automation, let me know and I would be happy to schedule a demo and setup a free trial.
Sincerely,
{Your Signature}
I didn’t like the answer because I wanted my lead to answer or start a conversation with me instead of pushing for a sales pitch.
How To Give Prompts To Chat GPT For Sales Subject Lines
Whether writing an email or InMail, subject lines are the key factor to a higher open rate.
In this part, we will show you 3 ways how to use Chat GPT for sales subject lines.
Way #1 Copy & paste your cold email and give a prompt.
Copy and paste the email to Chat GPT and ask it to suggest subject lines.
Here’s what my prompt looked like.
ChatGPT Prompt: Suggest catchy subject lines for the following email that will create more open rates
Dear Janneth,
I hope this email finds you well. I am impressed with your background in sales development and wanted to reach out to discuss Outbound Contact that can help take your current outreach to the next level.
Outbound Contact is designed to automate outreach and maximize touchpoints with leads, allowing you to push more deals to your upper sales funnel. I believe we could be a great asset to your sales team and I would love to share with you how.
If you would like to learn more, I would be happy to schedule a demo with you.
Thank you for your time and consideration,
{Your Signature}
This was generated:
Revolutionize Your Outreach Strategy with Outbound ContactMaximize Your Touchpoints and Generate More LeadsSay Goodbye to Software Exhaustion and Hello to Increased EfficiencyUnlock the Power of AI-Powered Outreach with Outbound ContactJoin the Future of Outreach with Outbound Contact’s Smart SequencesMake Every Lead Count with Outbound Contact’s LinkedIn and Email IntegrationGet More Qualified Leads in Less Time with Outbound ContactReady to Boost Your Outreach Results? Let’s Demo Outbound Contact Today!Streamline Your Outreach Process and See Higher ROI!Convert More Leads Using Outbound Contact
You can go ahead and play with it just like we did in the previous examples.
I asked Chat GPT to make the subject lines shorter, for example.
Chat GPT Prompt: Can you make the subject lines 60 characters?
This was generated:
Revamp Your Outreach with Outbound Contact
Maximize Touchpoints, Generate Leads
Efficient Outreach with Outbound Contact
Unlock AI-Powered Outreach
Join the Future of Outreach with Outbound Contact
Make Every Lead Count with Outbound Contact
Get More Qualified Leads with Outbound Contact
Boost Results: Demo Outbound Contact Today!
Streamlined Outreach and Higher ROI!
Convert Leads with Outbound Contact
Way #2 Insert keywords and important information and give a prompt.
Describe your product (you can also copy and paste information regarding your ICP and Buyer Persona that you think should be included in your subject line) and give a prompt to Chat GPT.
Here’s my prompt. Make suggestions for cold email subject lines up to 60 characters in which I am trying to pitch my product (sales automation)?
This was generated:
Revolutionize Outreach with Multi-Channel Automation
Increase Meetings and Sales with All in One Platform
Say Goodbye to Software Exhaustion and Hi to New Sales
Automate Your Sales and Boost Your Profit
Maximize Sales Efficiency with Multi-Channel OutreachOne Platform, Cost Effective Outreach
Multi-Channel Outreach to Maximize Results
Save Time and Increase Sales with Streamlined Automation
Avoid SDR Burnout and Increase Lead Counts
Effortless Multi-Channel Outreach for Increased Profit
Summary
At Outbound Contact, we offer an intuitive sales engagement platform specifically optimized for revenue teams. Our comprehensive B2B outreach program is designed to empower your team with the essential tools needed for successful engagement. By utilizing LinkedIn automation and smart email sequences, Outbound Contact helps you build brand awareness, establish relevance, and ultimately close more deals. We are committed to providing the robust components necessary for effective outreach, ensuring your sales team can connect with prospects efficiently and drive revenue growth.