Using AI to Transform Mobile App Localization & Enhance Global Reach

Having a mobile app for your business is essential to reaching out to customers effectively. With app platforms like Apple and Google, business owners can use mobile app developers' help to build apps on any desired platform and launch them on respective app stores. Artificial intelligence (AI) is one of the most trending technologies transforming mobile app development services with efficient customization dedicated to different audience needs.

Many business owners rely on AI for sophisticated app localization strategies that help build connections with diverse user bases worldwide. Before you hire an expert mobile app development company let's find out how AI can improve the localization of mobile apps and offer enhanced benefits.

Here are some ways that show how AI is transforming app localization-

- Content Generation

AI is helping businesses generate and convert content into various formats and languages using tools like ChatGPT and others that are focused on generating both written and visual content.

- Localized Content Creation

By using generative AI tools, one can create content for their users in a single language and simultaneously convert them into various languages, making it easy for businesses to build localized content at scale.

- Localized Audio Content

AI tools help businesses in audio content localization making it easy for them to deploy their audio and video content across any location and make it more accessible to users worldwide.

- Enhance Global Brand Presence

Another good thing about using AI in mobile apps is that it enables businesses to boost their brand presence globally, allowing them to target communities that were difficult to reach before.

- Reach Larger and Untapped Market

Localization in mobile apps helps businesses capture a large and untapped market to target users who still prefer to use their devices in their local languages. This means the local competitors can even gain a competitive age in the market of big brands and will not be restricted by the growth they can achieve for their apps.

A good Android and iOS app development company can help your business unlock the power of AI for localization. Some examples of famous mobile apps that use AI-powered localization are-

- Airbnb (property listings can be viewed by anyone across the world using AI-based translation)

- Netflix (Make its content library available to viewers everywhere using AI translation services)

- Amazon (Translate product listings to make them accessible for all and buy them across multiple countries)

- Meta (Translate content on users’ feeds across social media platforms in different languages)

Creating localized versions of the apps used to be challenging years ago but now many business owners are increasingly making use of translation apps to translate every button & content on their apps. Your business can embrace the power of localization on your mobile app by using AI to reach various audiences across the world and make them understand your app content better.

Connect with an expert iOS and Android app development company to build mobile apps aligned with AI tools and make them accessible to everyone worldwide.