Using AI Tools for Image Creation and Writing

Welcome to another edition of AI Essentials for Advisers. This newsletter focuses on leveraging technology and AI, with a special emphasis on supporting Financial Advice delivery.

In this edition, we'll provide updates on the latest additions to our course modules, focusing primarily on image creation and there’s also a little on writing tools. These tools can significantly enhance your practice by improving the quality and efficiency of your visual and written communications.

New Module: AI Image Creation

Our new module on image creation with AI explores the powerful capabilities of various AI tools that help generate professional-quality visuals for your marketing materials, social media posts, and website content.

Like many AI applications today, things aren’t always perfect. But this shouldn’t mean you avoid using the tools. It’s a matter of understanding the pros and cons and how to make the best use of the various tools and applications so that you can actually save time and make life easier!

Key Tools Reviewed:

We set out to compare a few of the key tools (of the many that are available), along with some feedback and research on what otherwise seems most favoured.

We've reviewed several popular AI tools, including ChatGPT/DALL-E, Canva, MidJourney, Leonardo.ai, and Freepik. Each tool has its strengths and weaknesses:

• ChatGPT/DALL-E: Versatile and beginner-friendly, ideal for creating diverse images with detailed prompts.
• Canva: Uses DALL-E for image creation and includes various integrated apps like image upscaling. Great for creating graphics and creative images but can be quite limited by prompt length (and therefore quality).
• MidJourney: Known for high-quality, artistic outputs but more complex to use, requiring more user input and understanding.
• Leonardo.ai: Advanced features for detailed image creation, catering to more experienced users, generating high-quality, customizable images.
• Freepik: Offers a mix of free and premium stock images, useful for quick and diverse image sourcing, but limited to available templates for customization.

We've provided output samples from a selection of these tools in the course module. As there are numerous tools you might consider using, we focus on a handful of popular ones.

Practical Tips for Image Creation

To help get started, here are a few things to keep in mind:

• Detail in Prompts: The specificity of your prompts will greatly impact the quality of the generated images. More detailed prompts typically yield better results.
• Trial and Error: Expect some trial and error as the output may not always meet professional standards without tweaking.
• Commercial Use: Always check the licensing and usage rights for commercially used images, especially when using free tools.

A little demonstration

Here’s an example (just for fun) to show the difference in prompting - this one using ChatGPT 4o. Each is progressively more detailed.

Prompt 1

“Create an image of a cute dog”

Prompt 2

“Create an image of a cute dog that is an Australian Shepherd”

Prompt 3

“Create an image of a cute dog. The image should be photo-realistic. The dog is a young Australian Shepherd looking happily into the camera. It is in a field with beautiful mountain tops in the background.”

New Module: Writing and Editing with AI

While still in its early stages, our newly published module on writing and editing with AI covers some fundamental tools and their benefits. These tools can help you enhance your written communications, making them clearer, more professional, and more engaging.

Key Tools Highlighted:

We've reviewed tools like ChatGPT, Anthropic Claude, Grammarly, Magical AI, Jasper, and Rytr. Each tool offers unique capabilities for writing and editing:

• ChatGPT and Anthropic Claude: Versatile writing assistance, with features for pretraining specific tasks and projects.
• Grammarly: Real-time grammar, punctuation, style, and tone suggestions for improved clarity and professionalism.
• Magical AI: Advanced editing with response templates for streamlining communications.
• Jasper and Rytr: Content generation, idea brainstorming, and refining drafts for social media posts and client reports.

These tools have their strengths and weaknesses, and we’ll look to expand the guidance and comparative output from these in the coming weeks.

Practical Tips for Writing and Editing:

• Customisation: Tailor the AI tools to fit your brand’s unique voice and style for consistency across all communications.
• Content Structuring: Use AI tools to help organise your notes into coherent and engaging content, particularly useful for drafting complex documents or reports.
• Email Enhancements: AI tools can suggest improvements for clarity and tone, ensuring your messages are effective and professional.

Conclusion

AI tools for image creation and writing are transforming how financial advisers create and manage their content. By leveraging these tools, you can significantly enhance the quality and efficiency of your visual and written communications, saving time and improving client engagement. As we continue to expand these modules, stay tuned for more advanced tips and tools to further enhance your practice.

We hope you find these updates valuable and look forward to your feedback. For more detailed insights, be sure to check out the full modules on our AI Essentials Course.

We would love to hear from you! How are you using AI tools in your practice? What challenges have you faced? Share your experiences and suggestions, and let’s continue the conversation.

Best regards,

Marc Fabris

Risk Hub Founder

About Risk Hub

Risk Hub is a central source of tools and resources designed to enhance the delivery of risk advice. Our platform provides quick access to insurer information, a comprehensive service provider directory, and essential resources like PDS links. With growing educational support, including programs like AI Essentials, we're committed to empowering advisers with the tools and guidance that make a real difference in their practice and for their clients.