On user training strategies, launch materials, and what it takes to be a great CCO
Preflight Community
The #1 community for customer onboarding, implementation and value delivery professionals.
Join us on the third edition of The Ascent where we unpack three exclusive insights from Preflight community leaders, guiding you through the post-sales world of onboarding, implementation, CS, and professional services.
Insight #1: Mastering the art of CCO success
Embarking on a successful career journey as a Chief Customer Officer (CCO) requires a strategic approach. In a recent CCO Masterclass led by Rod Cherkas, Strategy Consultant and Advisor to CCOs, Preflight community members explored essential skills and strategies for thriving in the post-sales landscape. Rod emphasized the importance of optimizing metrics, understanding the cost of delivery, and fostering collaboration with finance teams. By prioritizing resource management and improving efficiency through user academies, webinars, and community building, individuals can navigate the challenges of limited resources and excel as CCOs. Discover actionable insights to build a successful CCO career, including a downloadable Cost of Delivery template. Read the full blog here.?
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Insight #2: Unraveling the mystery of user training ownership
In the realm of post-sales, the question of who should own end-user training becomes a pivotal discussion. Preflight members engaged in a thoughtful conversation, exploring scenarios where user training is split between implementation managers and Customer Success Managers (CSMs). Challenges and opportunities surfaced, with insights from professionals like Srikrishnan, Co-founder & CEO at Rocketlane, advocating for a dedicated training team. Dive into the discourse around user training strategies, including the advantages of specialized trainers, pre-training work, and effective approaches shared by industry experts. Click here to learn more.?
Insight #3: Elevating implementations with launch materials
The journey from product launch to user proficiency is a dynamic process that hinges on effective launch materials. In this Preflight discussion, industry leaders share insights on the vital role of launch materials in enhancing customer implementations. Launch materials, likened to user manuals, bridge the gap between intricate system details and user understanding. From comprehensive communication templates and tailored training decks to dynamic FAQs and support information, discover how launch materials contribute to positive user experiences. Join Preflighters like Lauren Shadbolt, Implementation Manager at HiBob, in discussing holistic launch strategies for successful onboarding. Read the full blog here.?
Join the Preflight Community to delve deeper into these insightful discussions, learn from global leaders, and actively contribute to the conversation. Preflight is a vibrant community of over 3000 leaders and practitioners in customer onboarding, implementations, and Professional Services. ??
Absolutely thrilling read! ?? As Benjamin Franklin once said, "An investment in knowledge pays the best interest." Your guide is a beacon for those looking to elevate their post-sales game. Sharing now! ???? #TheAscent #PostSalesExcellence Follow us!
Your post highlights the intricate balance of strategy and resource management in post-sales excellence – a challenge that generative AI can streamline significantly. ?? By leveraging AI, you can enhance your CCO strategies, simplify user training, and create impactful launch materials with greater efficiency and creativity. ?? Let's explore how generative AI can elevate your work; book a call with us to unlock new potentials in your post-sales journey. ?? Christine