The Upsell Sequence that 4x'ed Conversions on A Product Launch

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Nowadays, it’s almost a given that you should have an upsell in your sales process.?

But... what if you have one, and you feel like it’s not selling as well as it could be?

If that’s the case, before you change it or swap it out for another offer, consider this:

Often, the problem isn’t the offer.

It’s that customers go through a whirlwind of emotions during the initial purchase. Maybe they’re thinking, “I can’t wait to get started!” But maybe it’s more like, “How am I gonna tell my partner about this?”?

And just as they’re thinking those things, they get hit with your upsell. For many, it’s frustrating. Others will just click “no thanks” -- without reading about the offer at all.

It’s not all bad news, though…?

Because there IS a way for entrepreneurs to bypass this sticking point and get more upsell sales. One that involves:

1. Sending a simple upsell sequence to customers after the initial purchase. (And giving them a personal reason why you’re bringing it up again.)
2. Connecting the dots for them by explaining why the upsell is a valuable addition to what they bought originally.
3. Building better relationships with customers and creating trust.

This approach is proven to work. In fact, during a successful product launch, we used it to increase our upsell sales by 410%. (All from follow-up offers, after the original purchase.)

Maybe you’d like to know exactly how we did it? And how you can use the same approach to SUPERCHARGE your upsell sales, too?

If so, that's exactly what I cover in today’s Marketing and Sales Essentials Newsletter.?

>> Click here to check out the full post now!

IMPORTANT: Be sure to subscribe to the Marketing and Sales Essentials Newsletter when you read today’s post. I mentioned a few weeks back that we’re shifting the bulk of our marketing and sales content to that newsletter. This will allow more of my team members to share their thoughts, strategies, and expertise, so we can show you how to get more leads and high-paying clients, and much faster.

Onward,

Josh