Updates and Insights You Won’t Want to Miss

Updates and Insights You Won’t Want to Miss

Launchpad’s May release was packed with fantastic new features that make it one of our biggest updates yet!

Try out our sleek new dark mode, add automated currency conversion to your reports, and streamline complex workflows by setting up pipelines with cross-job dependencies.

That’s just the start, so make sure to check out our release article to learn more about all the new additions you’ll want to take advantage of.

Learn More About Launchpad’s May Release


Calibrate Is Coming to HSMAI

We’re excited to announce that some of our Calibrate experts will be speaking during a breakout session at HSMAI’s Commercial Strategy Conference on June 26th.

HSMAI (Hospitality Sales and Marketing Association International) is a global organization of sales, marketing, and revenue management professionals representing all segments of the hospitality industry.

We’ll be diving into the recent changes to GA4 and what you should be doing to best position yourself for success.

Learn More About HSMAI’s Commercial Strategy Conference


Our Latest Insights

Is Looker Studio Slow When Connecting To Your Data In BigQuery? Try these Optimizations

If you're experiencing slowness?with your Looker Studio dashboards that use data from Google BigQuery, read this article for strategies you can use to streamline your setup.

View Article


The Crucial Role of Consistent Taxonomies in Digital Marketing Campaigns

The way you approach taxonomies impacts many areas of your business -- team communication, data analysis accuracy, scalability, cross-channel integration, and compliance.

Read this article for consistent taxonomies matter and how you can make sure you're implementing best practices.


How to Connect Meta I/O Campaign Data to Looker Studio

We recently added a Meta I/O API source integration to Launchpad, giving users the ability to extract their campaign performance data each day and deliver it to their preferred data storage destination (Google BigQuery, Google Sheets, Snowflake, etc.)

Once transferred, the data can be visualized using Looker Studio and new data will populate each day after the daily transfer has finished.

Learn How

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