Update 11/15: AI agents, the customer feedback recession and more

Before you take a well-deserved break, here's what you missed this week. Expert mode MarTech, AI, and CX insights from The Agile Brand

?? Industry News for the Week

• Jasper Accelerates Enterprise Strategy Following Record Growth, Introduces New Products for Marketers ?(Jasper)
• New AI-Powered Marketing Platform, ChatROI from Bryj, Simplifies Campaign Planning ?(Bryj)
• LinkedIn alums launch Persana AI, a superapp pioneering the future of sales intelligence, with $2.3M ?(Persana)
• Pega Infinity ‘24 Updates Accelerate Generative AI-based Innovation for the Enterprise ?(Pega)

?? See it in Action!

A lot of effort gets spent on the acquisition of new customers, whether you’re in a B2C or B2B-focused company. But the experience of onboarding customers can have a huge impact on their loyalty and retention.

Welcome to One Amazing About Rocketlane with Srikrishnan Ganesan - watch the video by clicking below.?

See it in action! Check it out below and make sure to subscribe on our YouTube channel .

Our Shows

??? The Agile Brand? with Greg Kihlstr?m

The top-ranked enterprise marketing podcast | Listen on: Apple | Spotify | Amazon

Latest Episodes:

• Breaking down language barriers in customer service with Mike Clifton and Max Schendner, Alorica ?(Listen )
• Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, CCXP, XMP , Qualtrics ?(Listen )
• Episode 600! AI Agents in Marketing with Raj Rikhy , 微软 ?(Listen ) or listen below:

Keep up with our other shows:

???B2B Agility with Greg Kihlstr?m

The top-ranked B2B marketing podcast | Listen on: Apple | Spotify | YouTube

• AI as a collaborative teammate with Shannon Sullivan Duffy , Asana ?(Listen )

???Worth Knowing with Bonnie Habyan

Hear courageous women talk about how pivotal, teachable “ah-ha” moments have reshaped their confidence and delivered opportunities they never imagined.?Listen on: Apple | Spotify

??? Delighted Customers with Mark Slatin, CCXP

Top management podcast | Listen on: Apple | Spotify | YouTube

• Avoiding the Metric-Centric Trap with Raj Sivasubramanian , QuestionPro ?(Listen )

??? The Composable Roadmap with Chad Solomonson

Top management podcast | Listen on: Apple | Amazon

• Modernizing B2B: The Fast Track to Composable Commerce with Lance Owide, BigCommerce. (Listen )?

??? Upcoming Events

• 11/18-20: Optimizely Opticon 2024 (San Antonio, TX) - Don't miss this opportunity to see the latest from Optimiztely. Learn more and register
• 2/24-27 2025: eTail Palm Springs (Palm Springs, CA) - Navigate the next chapter of retail at this iconic event. Learn more and register
• 3/9-3/12: HumanX (Las Vegas, NV) -?The must-attend,?venture-backed?conference for the artificial intelligence community.?Learn more and register
• 3/24-26: Medallia Experience (Las Vegas, NV) - The experience event of the year. Register with code?MEDEXP25 for $200 off. Learn more and register

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