Unveiling the MAS Culture Manual

Unveiling the MAS Culture Manual

It’s been 12 months since we relaunched the MAS brand. And wow—what a wild year it’s been! Our bold glow-up has been so incredibly well received, and it’s felt amazing to be living our emotional, authentic selves. To celebrate this milestone - which also marks our 16th birthday - we’re giving you a peek behind the curtain of life at MAS with the launch of the MAS Culture Manual.


So… what is it?

It’s our internal guide to the MAS brand: who we are, what we live by, how we work, how we go beyond, and where we’re headed–essentially what makes MAS… MAS.?


Pages inside the MAS Culture Manual
Look at this beauty!


It gives you details into our belief that we’re all creatives here. It unabashedly admits that we’re not for everyone. It screams that our mantra of evoking emotion by daring to be bold isn’t just a client-facing promise, but our community-facing philosophy. And yes, it reveals our one-of-a-kind way of working that keeps our team, and our client partners, thriving.

Our special sauce bottled up into a convenient and delicious package. Pretty tasty, right??


Who is it for?

  • New Hires: Every new hire at MAS receives a tangible, paper copy of the Culture Manual. It’s a great onboarding tool, and honestly it just feels great to hold in your hands.
  • Current Team: It’s an amazing inspirational guide for our team to reference throughout the year - a continual reminder of our unique collaborative environment that challenges us to do more.
  • Job Seekers: There’s no better way to get a quick handle on life at MAS than through a read of our Culture Manual. If you make it from start to finish and feel like screaming “HOT DAMN—THESE ARE MY PEOPLE!” then we should probably talk.
  • Clients, Old and New: For partners we’ve worked with for years, this guide probably doesn’t offer that many surprises—but it does offer a refresher on why you love working with us. And for new and prospective clients, it’s a quick way to dive into our distinctive way of working.


Can I see it already?!

The physical, print edition of the MAS Culture Manual.
Also available in a print edition!

Yes, yes you can: the MAS Culture Manual is live. Special thanks to the team that worked so hard to bring this very special document to life!

Oh—and if you made it this far and you’re thinking MAS sounds pretty awesome?

1) You’re right. 2) Let’s chat.



Kymberley Wynne

Country Lead | Driving Impactful Experiences in the Event Industry

2 年

This is brilliant. ?

Eric Daniel Horn

Creative Video Technologist / Producer / Director

2 年

Just yesterday, I was telling someone in leadership how impressed I've been with the rebrand effort. Anyone considering partnership with a creative agency can immediately FEEL the creativity and character that the MAS team is sure to bring to the table. Bravo to all involved!

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