Unveiling the Hidden Struggle: Sales Call Reluctance Among Seasoned Financial Advisors, Salespeople and Recruiters
Connie Kadansky, MCC
Overcome Prospecting and Close Reluctance/SPQ Gold Assessments/Certified Positive Intelligence Coach/Team Coach
The dirty little secret that often goes unspoken: Sales Call Reluctance. It is easy to hide, deny and suppress the fear while hiding behind serving current clientele.
?This insidious fear lurks in the minds of even the most seasoned salespeople, recruiters and financial advisors, causing them to avoid proactive prospecting while maintaining the facade of serving their current clientele and relying on referrals from their current clients.
Sales Call Reluctance is the apprehension or unease associated with initiating contact with potential clients via calls or other professional methods. It can manifest in various ways, such as procrastination, avoidance, or making excuses to avoid picking up the phone, attending networking events, and initiating conversations. Despite their outward success, many experienced salespeople suffer silently from this fear, afraid to admit their vulnerability.
?Why is this secret so well-guarded? One reason is the sales culture, which often prioritizes a confident and fearless demeanor. Salespeople are expected to be bold, assertive, and unafraid of rejection. Admitting to Call Reluctance can be seen as a sign of weakness or incompetence, potentially jeopardizing their reputation and career advancement.
?Another reason is the focus on serving existing clients. Seasoned salespeople often find comfort in maintaining relationships with their loyal clientele. They become experts at delivering exceptional customer service and meeting the needs of their current accounts. However, this comfort zone can also become a trap, preventing them from pursuing new opportunities and expanding their client base.
Acknowledging and addressing Sales Call Reluctance is crucial for personal and professional growth. Salespeople need to recognize that fear is a natural emotion and engaging in short-term coaching is not a sign of weakness but rather a step towards improvement. I have a proven program to help salespeople overcome call reluctance and regain confidence. https://www.exceptionalsales.com/positive-intelligence
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Is it time to break the silence and start an open dialogue about Sales Call Reluctance? By addressing this hidden fear and providing support, we can create a more empathetic and nurturing sales culture that allows salespeople to thrive, consistently serving their current clientele and identifying and capitalizing on new business opportunities.
?There is no need for embarrassment when facing Sales Call Reluctance. It is crucial to recognize that allowing this career-zapping reluctance to persist needlessly can transform every morning into a disheartening experience akin to the Monday Morning Blues. Fortunately, this doesn’t have to be your reality.
PQ or Positive Intelligence Quotient, is the measure of your mental fitness. It represents your ability to handle prospecting’s great challenges without stress, frustration, or negativity.
?The PQ program takes prospecting potential to new heights by introducing groundbreaking mental fitness solutions with a practical, sustainable operating system. The program impacts the trilogy of success for all salespeople: well-being, relationships, and sales performance. The program’s impact is measurable and practical.
Market Director, Aflac Arizona, Co-Founder (Emeritus) mentumm - Best selling author/Creator, The CAP Equation? sales methodology,
1 年How much of "sales call reluctance" now emenates from the post pandemic societal environment and the silent (and not so silent) folks that say, "how dare you 'cold call' on someone"?
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1 年Connie Kadansky, MCC, Ralph Waldo Emerson said "Do the thing you fear and the death of fear is certain." Thanks for providing us with a way to do that.
Speaker, Author, High Energy Workshop Facilitator, Certified Chief Happiness Officer and Muse helps you increase performance, productivity, wellness and, of course, employee and customer loyalty.
1 年Connie Kadansky, MCC, I know I suffer from that "SCR" and have for years. I look forward to hearing more.
Agreed, Connie Kadansky, MCC. This is crucial to face head on and overcome.
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1 年I love this, Connie Kadansky, MCC! Transparency about this very real issue is the only way to overcome it. What is the most important step for sales leaders to take in helping a team member to beat sales call reluctance once it has been identified?