Unprofessional Sales Approaches: A Case Study


While clearing out old messages, I came across this thread and felt it was worth sharing as an example of what not to do in sales.

To set the scene, I had already mentioned multiple times that I wasn’t interested and would reach out if the need arose. Despite this, the individual continued to push their agenda, ending with yet another question that completely disregarded my boundaries and failed to demonstrate any understanding of my needs as a potential client.

This persistent lack of professionalism and respect for boundaries ultimately led me to block him.

What’s wrong with this approach?

  1. Lack of Respect for Boundaries: Ignoring clear statements like “I’ll reach out if needed” doesn’t just waste time—it also damages trust.
  2. Failure to Understand the Client: A professional sales approach requires research and empathy. This interaction demonstrated neither.
  3. Seek Feedback: Instead of pushing, the salesperson could’ve asked if there was a better time or way to stay in touch.
  4. Random, Unnecessary Messaging: Starting conversations with irrelevant messages like “Good morning” on platforms like LinkedIn (or in any direct sales outreach) doesn’t add value and often comes across as disingenuous. Building relationships requires genuine interaction, not forced greetings.

What could have been done better?

  • Acknowledge and Pause: Instead of repeated messages, a simple “Thank you for letting me know; I’ll be here if you need assistance” would have sufficed.
  • Demonstrate Value Over Time: Occasionally sharing relevant insights, helpful articles, or updates that align with the client’s interests (without directly selling) might have kept the door open without being intrusive.
  • Personalize and Be Professional: A more effective approach would have been to research the client’s interests or needs and provide tailored solutions or information when reaching out, rather than defaulting to generic messages in anticipation of “maintaining a relationship.”

Why does this matter? As professionals, how we approach potential clients sets the tone for long-term relationships. Respect and understanding should always be at the forefront. Random and irrelevant messaging is a poor substitute for meaningful, value-driven communication.

What are your thoughts or suggestions on tackling situations like this? Have you experienced something similar?

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