Unpacked Newsletter: Get Ready To Drive Demand
In the dynamic storage industry, the key to staying ahead isn’t just about filling units—it’s about driving demand in the right way. I know that right now, the importance of demand generation has never been more crucial.
That’s why our team has put together a comprehensive guide on driving demand, tailored to help you navigate these challenges and unlock new opportunities.
I’m excited to share this guide with you and can’t wait to discuss it further in Las Vegas at the SSA 2024 Fall Conference and Trade Show. It’s going to be a fantastic opportunity to continue pushing our industry forward.
See you in Vegas!
-Chuck Gordon, Storable CEO
Understanding Demand in the Self-Storage Industry: A Storage Sense Check
Remember back in 2021 and 2022 when self-storage facilities were like the hottest ticket in town, with occupancy rates soaring to a whopping 92%? Fast forward to Q2 2024, and we’re back to more “normal” levels—hovering around 85%. But before we collectively panic, let’s dig into why this shift is happening and how you can?keep your facility rolling smoothly in this unpredictable market.
Innovation At Work
Last week, Chuck Gordon hosted our Summer Release Webinar where we walked operators through the exciting innovations we've released over the previous quarter to help operators run more efficient, more profitable businesses. As a follow up, we invite you to download a copy of our supplemental Innovation Report, which goes even deeper to provide resources on how to configure and utilize these innovations.
Upcoming Events
?? SSA Fall Conference & Trade Show | September 3-6 | Las Vegas, NV
Headed to Vegas? Come visit?Storable's Booth (#329)! We're also giving away some cool new swag and a free Yeti cooler.
领英推荐
Don't miss our CEO, Chuck Gordon, hosting a panel Driving Demand in Self-Storage: Insights From Industry Leaders on Wednesday, Sept 4th at 9:15am in Terrace Ballroom 153.?
Storable is also hosting an Educational Roundtable Wednesday at 4:15pm around Future-Proofing Tenant Insurance. Hope to see you there!
???TNSSA Annual Fall Conference & EXPO 2024 | September 16-18 | Murfreesboro, TN
????NESSA Fall Retreat |September 24 | Sturbridge, MA
????Upper Mid-West Self Storage Conference & Trade Show 2024 | September 30 - October 1 | Bloomington, MN
?????GA/SC Southeastern Self Storage Conference & Trade Show? | October 6-8 | Hilton Head, SC
?Want to meet with one of our experts? Give us a shout at [email protected].
From The Blog
This month's Storage Monitor is full of data about occupancy, rates, and the current state of the self-storage market.
Discover the new insurance tool that allows operators to set minimum requirements by unit, not just facility.
Want to receive Unpacked directly in your inbox every month?
--> Sign up here!