Unlocking the Power of Personal Digital Twins

Digital twins are no longer just for manufacturing—they’re now personal. Imagine having a virtual “you” that works around the clock, answers in multiple languages, and scales your expertise globally.

This is the promise of personal AI twins, a technology set to redefine individual productivity and professional reach.

In a recent episode of AI Unscripted, I sat down with Markus Lampinen, CEO and co-founder of Prifina, to discuss how personal AI twins could soon become indispensable assets in our lives.

Watch on YouTube: https://youtu.be/FamB2uy6Y5I

Listen on BuzzSprout: Unleashing AI's Potential: Personal Digital Twins and the Future of Learning with Markus Lampinen

What is a Personal Digital Twin?

Digital twins have long been used in industry to replicate systems for testing and optimization. Now, a personal digital twin takes this concept to a new level, creating an AI-based digital representation tailored to an individual.

Markus envisions a future where digital twins do more than respond; they evolve with our personal experiences, preferences, and professional expertise. Imagine an AI that can interact fluently across languages and answer hundreds of questions simultaneously, capturing both knowledge and personality traits.

“My AI twin doesn’t sleep,” Markus explains. “It’s a constant presence that amplifies my skills, helping me reach more people and make a greater impact.”

This concept moves beyond simple automation, offering individuals a way to amplify their capabilities like never before.

Why Have a Personal Digital Twin?

For Markus, the purpose of a digital twin isn’t just convenience—it’s about gaining a competitive edge by extending one’s abilities and knowledge.

“We want to get better as humans,” he says. “A personal digital twin allows us to use technology to augment our strengths.”

Unlike traditional assistants, AI twins can field routine questions, allowing their human counterparts to focus on high-impact work. Digital twins also hold significant potential across various industries, especially those that haven’t traditionally embraced such tools. While manufacturing, retail, and design are early adopters, fields like legal, education, and athletics are only beginning to explore how digital twins could amplify access to expertise, democratize training, and drive learning.

• Markus Lampinen | Digital Twin
• Kieran Gilmurray | Digital Twin

Beyond Automation: A Powerful Tool for Learning and Growth

One of the most transformative uses for personal digital twins is in education and training. In some of the world’s top universities, AI twins are already assisting professors by handling routine questions and clarifying complex concepts outside office hours.

Instead of replacing educators, these digital twins support learning by answering foundational questions, giving students continuous access to knowledge. However, Markus emphasizes that AI twins are tools, not replacements for human interaction.

They act as “sophisticated calculators,” helping students clarify basics so they can dive deeper into advanced topics with instructors. In this way, digital twins democratize access to knowledge, making learning resources more accessible and freeing educators to focus on meaningful discussions.

• Custom GPT 101: Your Own ChatGPT | LinkedIn

Ensuring Trust: How Do We Know It’s Really “Us”?

How can we be sure that our AI twin represents the true “us” rather than a pre-programmed personality? Markus explains that the answer lies in transparency. Users have full control over their digital twin’s responses, adding insights, uploading new material, and refining its knowledge base as needed. The best digital twin technology is built with a “human-in-the-loop” approach, ensuring that users retain control and visibility over how the AI twin evolves and interacts.

“We encourage users to think of their digital twin as they would a toddler,” Markus shares. “It can’t know what you haven’t taught it, so you guide and nurture it over time.”

This approach allows the AI to learn and adapt based on individual preferences and professional needs, creating a more authentic representation of its human user.

The Future of Personal Digital Twins

As personal digital twins advance, they may soon become essential in scaling expertise, especially for authors, consultants, and subject-matter experts. With an AI twin, experts could expand their reach, delivering insights around the clock in multiple languages, without physically being present.

The potential applications are enormous—from supporting clients and students to driving high-stakes discussions on demand. For now, Markus encourages those curious about AI twins to explore the technology first-hand and discover how it could fit into their lives.

“It’s incredibly rewarding to watch your digital twin grow,” he remarks. “And it’s often a learning experience, showing you new ways that AI can amplify your impact.”

The increasing potential and challenges of digital twins Nature Computational Science

Artificial intelligence in digital twins—A systematic literature review

A Glimpse Into the Future: AI Natives

With each new development, personal digital twins bring us closer to a future where AI is an everyday extension of ourselves. As AI twins become more common, a new generation of “AI natives” will emerge, for whom these tools are as natural as smartphones are today.

Soon, digital twins will enable people to share their expertise, personality, and insights across digital spaces while maintaining control over their data.

For anyone ready to explore this exciting technology, the journey begins with a simple test of what a personal AI twin can do. This could be the start of a new way to engage, learn, and grow in a world where human capabilities are amplified through AI.

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Who is the author?

Kieran Gilmurray MBA. MSc. PG. Dip. BSc.??

Kieran Gilmurray, CEO of Kieran Gilmurray and Company, is a globally recognised authority on AI, automation, and digital transformation. ?

Kieran has authored two influential books and hundreds of articles that have shaped industry perspectives on digital transformation and artificial intelligence.?

His expertise has earned him prestigious accolades, including being named a Top 50 Global Thought Leader and Influencer on Generative AI in 2024, a Best LinkedIn Influencer for AI and Marketing, Top 14 people to follow in data?and one of the World’s Top 200 Business and Technology Innovators.?

Kieran’s extensive corporate background and deep insights into business make him a trusted advisor for companies worldwide.?

When he’s not chairing international conferences or delivering masterclasses to industry leaders, he is actively consulting for leading global businesses , driving digital transformation and innovation.

Need my support and guidance to understand how you might you generative AI and automation in your workplace? Then Find me on social media LinkedIn | Kieran Gilmurray | Twitter | YouTube | Spotify | Apple Podcasts visit website: Https://KieranGilmurray.com or book a meeting with me.

Other useful links:

[1] A technology-transformation approach that works | McKinsey

[2] What Enterprises Should Know About Generative AI-Powered Conversational Systems (forbes.com)

[3] Transforming customer service: How generative AI is changing the game - IBM Blog

[4] Conversational AI Market Size, Share & Trends Report, 2030 (grandviewresearch.com)

[5] Building Trust Into Conversational AI | Accenture

[6] Power-Up Employee and Customer Experiences with AI Agents - DRUID AI

Photo by Giu Vicente on Unsplash