Unlocking the Power of Owning Your Newsletter

Social platforms are great, but owning your list means you can directly reach your audience.

Control Over Reach: Algorithm-Proof Communication

After experimenting with a LinkedIn newsletter and gaining over 750 subscribers through weekly posts in two months, I'm expanding my own newsletter on Beehiiv. This platform offers a longer format that's more accessible and easier to manage, making it perfect for promoting content and building deeper connections with my audience.

I love how easy it is to move things around, create custom templates, and receive notifications about subscription data and growth. As someone who has created blogs on Medium, Substack, and LinkedIn newsletter, I find Beehiiv particularly user-friendly.

Leveraging Beehiiv's Tools for Maximum Impact

Beehiiv's platform offers several features that have significantly enhanced my newsletter strategy:

• Customizable Templates: Start with proven designs and adapt them to your brand
• Audience Segmentation: Deliver more relevant content based on subscriber interests
• Analytics Dashboard: Track what works and refine your approach with data
• Growth Tools: Built-in referral systems to expand your audience organically

You can build a branded newsletter and a website where your audience can search through your content.

Monetization: Your Audience, Your Opportunities

Unlike social platforms where you're essentially building on rented land, your email list is truly yours. An owned subscriber list opens direct paths to sustainable revenue. Don't just take my word for it—listen to these favorite podcasts about content marketing on Spotify.

Your Turn to Build Something Valuable

Have you considered starting your own newsletter? Or what's stopping you from having one?

Creating a home base that you fully control.

If you've been creating content on social platforms but feel frustrated by limited reach and control, consider this your sign to start building your own newsletter.

If you find this newsletter helpful, consider subscribing to my newsletter Postfit.

My favorite tools and I joint their affiliate programs.

The #1 way to support Postfit and me is by checking out these tools.

Notion → What I use to write

Beehiiv → The newsletter tool I use

Dupdub → Faceless

Eleven Labs → AI voice generator that creates natural-sounding speech in 32 languages.

Partner Disclosure: These are affiliate links - I earn a small commission at no extra cost to you if you purchase through them. I only recommend tools I personally use and trust.

?? I’m Summer Chang, a Product Designer and Content Strategist

helping creators monetize their content and build brand partnerships.

Partner with me via Passionfroot

See you every Tuesday!

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