Unlocking My Recipe: A Blueprint for Building a Successful Company
My daughter Kayli, a few years ago

Unlocking My Recipe: A Blueprint for Building a Successful Company

Have you ever found yourself daydreaming about possessing a metaphorical magic wand that could instantly conjure the perfect company—one that not only fuels your inspiration but also ignites the motivation of those around you? Well, I certainly have! Pursuing this extraordinary vision has been a central theme of my career despite my rather unconventional journey into management. You see, formal managerial training arrived quite late in my career, leaving me to navigate the turbulent waters of leadership through trial and error.

In my early days, managing was about survival. I stumbled through the maze of challenges, carefully noting what worked and what didn't, hoping I would eventually get it right. It was a phase of uncertainty, wondering if my ideas would ever bear fruit. But through it all, I held a crystal-clear image of the kind of company I aspired to work for and, eventually, to construct.

Over four decades of this incredible managerial odyssey, I've been like a chef, continuously refining and adapting a recipe to the ever-changing flavors of the corporate world. This recipe is rooted in a pragmatic approach developed through a series of intriguing situations, challenges, and experiences that have unfolded across various organizations.

Now, let's take a look at the ingredients that make up this delectable recipe:

  1. Mission Over Mere Employment: Transform your work into a passionate mission, not just a job.
  2. Empowering People: Give your workforce the wings to soar.
  3. Customer-Centric Culture: Infuse your company's DNA with a customer-centric spirit.
  4. Optimal Work Environment: Craft a workplace catering to on-site, remote, and hybrid employees.
  5. Talent Diversification: Source talent from a diverse range of channels.
  6. Comprehensive Training: Provide top-notch training and map out clear career paths.
  7. Obstacle Clearance: Clear the way of hurdles and ensure resources are readily available.
  8. High Standards and Feedback: Set the bar high and nourish it with regular feedback.
  9. Innovation Encouragement: Stir up out-of-the-box thinking and innovation through OKRs (Objectives and Key Results).
  10. Common-Sense Approach: Embrace a simplified, common-sense mentality.
  11. Reward Innovation: Shower appreciation on those who make a difference.
  12. Standardized Systems: Establish automated workflows fortified with KPIs and metrics.
  13. Transparency: Let the company's achievements and hiccups share the spotlight.
  14. Community Engagement: Give back to your community whenever the chance arises.
  15. Enjoy the Journey: Season your corporate recipe with a generous helping of fun.

The triumph of your company largely hinges on the right people. Assembling a dream team with the perfect blend of work ethic, common sense, personality, diversity, and, of course, technical and industry knowledge can be a perplexing task. It's all too easy to get swept up in the emotion of hiring, especially when time is of the essence. To avoid this pitfall, maintain stringent hiring standards, involve as many team members as possible in the selection process, pose the right questions, and keep an eagle eye out for pretenders.

And speaking of hiring, in those early days, it felt a bit like trying to assemble an IKEA shelf without the instructions – lots of confused looks, a few missing screws, and at least one Allen wrench thrown in frustration. But you know what they say: if you can't find the Allen wrench, just hire it. That's how we started recruiting great talent!

Don't skip this step: your company leaders must be the first to savor and appreciate these ingredients. They must become a part of the daily feast, from new employee orientation to exit interviews. Your review processes, management training, and bonus structures should all draw inspiration from this recipe, reinforcing the desired behaviors.

But remember, just as every chef adds their unique flair to a recipe, it's essential to customize your business, management style, and team to suit your organization's specific needs. However, heed this vital lesson: neglecting even a single ingredient can mar the outcome, like leaving out a crucial spice in your favorite dish. In the world of business, a well-devised plan, effective communication, and diligent implementation are the secret ingredients that make the recipe a true success story.

Savannah Zimmer

VP of Marketing | Driving Brand Growth with Innovative Strategies & Data-Driven Insights | Passionate about Creating Impactful Customer Journeys

1 年

Proud of you! Also loving this picture of little K!

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