Unlocking Hospitality Excellence: A New Paradigm for Food & Beverage
Detlef Schmidt
?? Future-Readiness Consulting ?? Top 100 Global Hospitality Leader (2024) ?? Key Note Speaker ?? ASMALLWORLD Ambassador ??
In the exciting world of hospitality, 'food and beverage' (F&B) or 'bars and restaurants' (B&R) stand as the cornerstone elements. These are the conduits through which we forge the deepest connections with our guests. Yet, all too often, owners and operators overlook the profound potential of these touchpoints, failing to invest adequately in time, manpower, or education. My morning read, an interview, recommended by the esteemed hospitality luminary Jean-Luc Naret , piqued my curiosity (Original interview below ?).
ROOT CAUSES AND EMBRACING FUTURE CHALLENGES
Mr. Koperra's illustrious career journey paints a vivid picture. However, I must assert: the concepts articulated in the interview by Caroline Riley are not forward-thinking. How is it possible that the term "client/customer/guest" is mentioned only once? And even then, solely in the context of conveying a concept to customers.
The future of hospitality belongs to attentive listeners, those attuned to evolving customer expectations and dynamics. The mindset in the interview reflects a bygone era in luxury hospitality. Today demands more: a deeper understanding, sharper insights, and a strategy derived from them. The antiquated inside-out approach, championed by seasoned industry experts, falls short, especially when serving well-travelled HNWI . The result? Standardized upscale food concepts, replicated globally, missing the local flavour and Zeitgeist. These concepts often fall short in delivering service excellence because they struggle to attract the right caliber of staff with their standardized approach. While their soul is the brand, hospitality is way more. More about local content, reflecting the current culture and of course the heritage. And what is key is translating its essence of hospitality: Exploring!
领英推荐
NAVIGATING THE PATH TO SUSTAINABLE SUCCESS 1?? 2?? 3??
The challenge for the future is twofold: anticipating the needs of guests and empowering them to explore, while ensuring the highest quality standards. This way, guests can be pleasantly surprised and learn something unique about the place and its heritage, making it a memorable destination. Unique and authentic experiences are the essence of the future.
Here's to those bold enough to resist the mainstream??.
Strategy Consultant @ EPLAN | Machine Tool Advisory
6 个月Creating memorable experiences for customers should be the focus. However, this implies there are two factors. A customer or guest (target group) and the proper experience for this type of guests. As within any market an analysis and strategic approach is helpful but also especially for hospitality and the top notch experience there is a magic ingredient "intuition" for what the guest needs in current times. This is always changing so Entrepreneurs need to adapt. I assume that I don't need to mention the practical business aspect - providing the experience within cost constraints.
?? Future-Readiness Consulting ?? Top 100 Global Hospitality Leader (2024) ?? Key Note Speaker ?? ASMALLWORLD Ambassador ??
6 个月Quoted document: www.psdgroup.com/infocus-gert-f-kopera/